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AB InBev Insights for IIM Kozhikode Students

1) AB InBev is one of the largest beer companies in the world headquartered in Leuven, Belgium. 2) It has appointed a new India head, Ben Verhaert, to replace Pedro Aidar and drive expansion to smaller Indian cities. 3) AB InBev has a long history of brewing beer dating back to medieval Belgian monks and has brought together breweries around the world under its brand over the centuries.

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Bharadwaja Reddy
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243 views1 page

AB InBev Insights for IIM Kozhikode Students

1) AB InBev is one of the largest beer companies in the world headquartered in Leuven, Belgium. 2) It has appointed a new India head, Ben Verhaert, to replace Pedro Aidar and drive expansion to smaller Indian cities. 3) AB InBev has a long history of brewing beer dating back to medieval Belgian monks and has brought together breweries around the world under its brand over the centuries.

Uploaded by

Bharadwaja Reddy
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Headquarters: Leuven, Belgium

Chief Financial & Zone President Asia


India: Jalahalli Camp Road Chief Executive Officer Chief People Officer
Technology Officer Pacific North
Yeshwantpur

This document is strictly meant for internal distribution to students of IIM Kozhikode and not for external distribution.
Bangalore, Karnataka David Jean
560022 Carlos Brito Felipe Dutra
India
Almeida Jereissati
We’re building a company to last — brewing beer and
building brands that will continue to bring people
together for the next 100 years and beyond.
Anheuser-Busch AB InBev bets on India’s first ever
“Six Centuries of Brewing History” InBev appoints Budweiser to drive solar powered
WHAT WE DO Business Unit President
new India head: expansion to brewery now open
We Brew India South Asia
Beers to
smaller Indian in Mysuru:
Ben Verhaert replaced Stand the
1200’s: Devoted Brewers Pedro Aidar cities: Ben Verhaert
Test of Time
-May 12, 2017 -Jul 17, 2017 -Jun 7, 2018

600 Yrs. ago: Belgian monks’ abbeys:


Original beer brands - Leffe
Meticulously
Brewing the best beer requires the
1800’s: Canada: the Labatt Brewery connected areas over sourced,
highest quality ingredients and a
the same well-balanced and full-flavored beer Passionately devotion to perfection.
(AB InBev in news) Crafted
History

1860: St. Louis: Eberhard Anheuser took control of Bavarian


Brewery
Brewing We are continually diversifying and
Team of nearly
AB InBev began Innovation Starts innovating our products to offer our
1879: Backus and Johnston Brewery, was formed by Jacob 180,000 colleagues
Backus and Howard Johnston selling Budweiser in Here consumers more choice.
span the globe.
India in the year 2007
Operations in over 50
markets
1900’s: Belgium: Brouwerij Artois brewery created a In India it operates as
500+ brands are sold
new way to celebrate Christmas: Stella Artois “Crown Beers India
in more than 150 We want to see our products enjoyed
Ltd”
countries Smart Drinking responsibly. It’s our goal that every
Interbrew and Ambev merged to form InBev.
experience with beer is a positive one.
Anheuser-Busch then joined, to create AB InBev

Revenue Credit Ratings Listings Reducing road safety risks is one of our
We are AB InBev top priorities — learn how our company
Leuven, Belgium: (Euronext: ABI) Road Safety
Bringing people together USD 56 Bn A3 is improving road safety and making a
Mexico: (MEXBOL: ABI)
For a better world 5.1% Growth in FY17 positive impact on our communities.
A- South Africa: (JSE: ANH)
References:
https://www.ab-inbev.com

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