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Final Instrument

This document contains a questionnaire for analyzing supermarket shopping habits. It has two parts: personal information including name, gender, education level, age, and preferred grocery store; and a research survey with 15 statements about shopping habits and preferences to which respondents indicate their level of agreement. The statements cover topics like shopping frequency, use of lists, impulse purchases, and satisfaction with customer service.

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Shara mae Bangero
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31 views2 pages

Final Instrument

This document contains a questionnaire for analyzing supermarket shopping habits. It has two parts: personal information including name, gender, education level, age, and preferred grocery store; and a research survey with 15 statements about shopping habits and preferences to which respondents indicate their level of agreement. The statements cover topics like shopping frequency, use of lists, impulse purchases, and satisfaction with customer service.

Uploaded by

Shara mae Bangero
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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SUPERMARKET SHOPPING ANALYSIS QUESTIONNAIRE

Part I. PERSONAL INFORMATION


Instruction: Please supply the needed information accurately as you can by putting check.
Name (Optional): _________________________________________________

Gender: [ ]F [ ]M [ ] Others

Highest Educational Attainment: [ ] Elementary Graduate [ ] High School Graduate


[ ] College Graduate [ ] Others

Age: [ ] Below 20 years old [ ] 20 – 40 years old [ ] Above 40 years old

Grocery store you prefer to buy: [ ] Savemore [ ] Puregold


[ ] Public Market
---------------------------------------------------------------------------------------------------------------------

Part II. RESEARCH SURVEY QUESTIONNAIRE


Instruction: For each statement in the survey, please indicate how much you agree or disagree
with the statement by putting a check to the most appropriate number of each statement
which correspond most closely to your desired response. There are no right or wrong answers.
Your answers will be kept strictly confidential and you will not be identified.
Always Almost Often Seldom Never
Always
1. Do you buy groceries in your preferred
grocery store?
2. Do you shop more than twice a week?
3. Do you usually shop at a regular day or time?
4. Do you prepare a shopping list before you go
shopping?
5. Do you have regular shopping list?
6. Do you have a notebook at home so which
you add the items you need?
7. Did you ever enter the supermarket (because
you were planning by) without planning to
shop?
8. When you typically go to the supermarket, do
you take a cart?
9. When you go to the supermarket, do you jog
your mind for what would you like to cook or
eat and based on that, buy products?
10. Do you ever buy a product that is on sale
even though you did not plan to?
11. Do you look at the nutritional components of
the product when you buy?
12. While shopping, do you follow the
supermarket aisles in the order of your selection
of groceries?
13. After all the planned products are in your
cart, do you find yourself continuing to wander
around the supermarket instead of heading
straight to the cashier?
14. Do you buy products on sale that have been
offered to you or are offered at the checkout
line?
15. Are you satisfied with their costumer’s
services?

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