EXECUTIVE SUMMARY:
“Local Market Development: Establishment of Pasalubong Center”
This strategic initiative is centered around revitalizing and empowering the
Barangay Poblacion community in Baco, Oriental Mindoro, by addressing the limited
promotion and development of local products. The primary goal is to establish a "Local
Market Development: Pasalubong Center," inspired by successful models in Tagaytay
and Coron. The overarching objectives include fostering entrepreneurship at the
grassroots level, showcasing the unique cultural identity of the community through a
dedicated space for locally made products such as native delicacies, handicrafts, and
souvenirs, and contributing to the growth of tourism by attracting both local and
international visitors. The challenges faced by the community include a lack of
promotion for local products and the absence of a dedicated policy framework hindering
the growth of small businesses. The proposed policy aligns with the Barangay Micro
Business Enterprises (BMBE) Act of 2002, emphasizing the importance of fostering
entrepreneurship in Barangays. Success models from Tagaytay and Coron serve as
inspirations, demonstrating the potential positive impact of establishing Pasalubong
Centers. These successful models have stimulated economic growth, supported local
entrepreneurs, and contributed significantly to tourism. The key benefits of
implementing this policy include boosting local businesses, creating employment
opportunities, stimulating economic growth, preserving the community's unique cultural
identity, and enhancing tourism. In conclusion, the establishment of a Pasalubong
Center is a forward-thinking solution that addresses specific challenges faced by the
Barangay Poblacion community, with the potential to transform the local economy and
foster a sense of pride and identity within the community.
INTRODUCTION:
This strategic initiative revolves around creating opportunities to the Barangay.
The primary objective is to promote entrepreneurship, encouraging the growth of small
businesses that operate within these neighbourhoods. Pasalubong, a cherished Filipino
tradition of bringing home gifts from one’s travels, takes center stage in this policy. By
creating a designated space for locally made products, including native delicacies,
handicrafts, and souvenirs, our aim is to not only support local entrepreneurs but also
showcase the unique cultural identity of our community. Drawing from the experiences
of successful Pasalubong Centers, this policy endeavors to boost economic
opportunities at the grassroots level. It emphasizes the potential of such centers to
attract both local and international visitors, thereby contributing to the growth of tourism
while providing a platform for local businesses to flourish.
In Barangay Poblacion, Baco, Oriental Mindoro, a critical challenge surfaces
concerning the limited promotion and development of local products. Despite the rich
potential within the community, there exists an evident gap in the support system for
local entrepreneurs. This gap hinders the growth of small businesses and prevents
them from reaching their full economic potential. The absence of a dedicated policy
framework catering to the unique needs of the Barangay exacerbates this issue,
creating a scenario where local products struggle to gain visibility and market traction.
As a result, there is a pressing need for the implementation of the “Local Market
Development: Establishment of Pasalubong Center”. This policy is imperative to
address the specific issues, offering a tailored solution to promote and uplift the diverse
range of local products that hold the key to the community’s economic prosperity.
STATEMENT OF THE PROBLEM:
1. Are there any government policies promoting local market development?
2. How does the government implement those policy?
3. Does the policy really help to boost the economy?
4. What are the things need to be considered in applying such policy?
5. Is it relevant to the needs of society?
REVIEW OF THE POLICY ENVIRONMENT:
A strategy known as the Barangay Micro Business Enterprises (BMBE) Act of
2002, or Republic Act No. 9178, addresses “Local Market Development: Fostering
Entrepreneurship in Barangays” and has been implemented elsewhere in the
Philippines. With incentives and benefits, the BMBE Act of 2002 seeks to assist small
enterprises in barangays. By enabling enterprises and creating more opportunities in
barangays, it seeks to enhance the local economy.
The policy initiative, "Local Market Development: Establishment of Pasalubong
Center," showcases a commendable effort to promote and capitalize on local products,
reflecting a commitment to economic development at the community level. This strategy
draws inspiration from successful models already implemented in various places across
the Philippines.
An exemplary case is the Pasalubong Center in Tagaytay, which has become a
thriving hub for locally made products, including native delicacies, handicrafts, and
souvenirs. This center not only supports local entrepreneurs but also contributes
significantly to the tourism industry by providing visitors with a unique experience of
Tagaytay's culture and craftsmanship. The success of Tagaytay's Pasalubong Center
underscores the potential positive impact of similar initiatives in fostering economic
growth and cultural exchange.
Furthermore, the policy aligns with the approach taken by the Local Government
Unit of Coron in Palawan, which established a Pasalubong Center to promote locally
produced goods. This center serves as a testament to the benefits of providing a
dedicated space for showcasing products, enabling local businesses to thrive and
contributing to the overall economic landscape.
In essence, the proposed policy demonstrates a forward-thinking approach,
leveraging successful implementations in various places like Tagaytay and Coron. By
establishing a Pasalubong Center, the local government aims to create a space where
the community's unique products can be showcased, attracting both local and
international visitors. This model has proven to be effective in supporting local
entrepreneurs, stimulating economic growth, and fostering a sense of pride and identity
within the community.
POLICY RECOMMENDATION:
The pursuit of the "Local Market Development: Establishment of Pasalubong Center" is
recommended to catalyze economic growth. By centralizing and promoting local
products, the Pasalubong Center can become a focal point for community engagement
and economic activity. This policy aims to support small businesses, foster cultural
identity, and attract tourism, thereby contributing to the overall development of the local
economy. It establishes a structured framework for collaboration, quality control, and
marketing strategies, ensuring the sustained success of the Pasalubong Center and the
prosperity of the community it serves.
REFERENCES:
Republic Act No. 9178 - Barangay Micro Business Enterprises (BMBE) Act of 2002
1. Title: Barangay Micro Business Enterprises (BMBE) Act of 2002
2. Republic Act Number: 9178
3. Date of Approval: November 13, 2002
4. Purpose: The law aims to promote job generation, alleviate poverty, and encourage
entrepreneurship by providing benefits and incentives to micro-businesses in
barangays.
5. Key Provisions:
- Exemption from income tax
- Priority in accessing credit from government financing institutions
-Technology transfer, production and management training, and marketing assistance
programs
1. Official Gazette of the Republic of the Philippines:
- Website: [Official Gazette](https://www.officialgazette.gov.ph/)
- Search for Republic Act No. 9178.
2. Philippine Congress Official Website:
- Website: [Congress of the Philippines](http://www.congress.gov.ph/)
- Look for the latest updates or amendments to Republic Act No. 9178.
3. Department of Trade and Industry (DTI):
- Website: [DTI Philippines](https://www.dti.gov.ph/)
- DTI is often involved in the implementation of policies related to micro, small, and
medium enterprises.
4. Department of Tourism: beta.tourism.gov.ph
APPENDICES:
Officially the Municipality of Baco, is a 3rd class municipality in the province of Oriental
Mindoro, Philippines The municipality has a land area of 216.23 square kilometers or
83.49 square miles which constitutes 5.10% of Oriental Mindoro's total area. Its
population as determined by the 2020 Census was 39,817. This represented 4.38% of
the total population of Oriental Mindoro province, or 1.23% of the overall population of
the MIMAROPA Region. Based on these figures, the population density is computed at
184 inhabitants per square kilometer or 477 inhabitants per square mile.
Population
(2020 census)
• Total 39,817
• Households 9,182
Economy
• Income class 3rd municipal income class
• Poverty incidence 16.82% (2018)
• Revenue ₱ 169.6 million (2020)
• Assets ₱ 338.6 million (2020)
• Expenditure ₱ 163.8 million (2020)
• Liabilities ₱ 40.1 million (2020)
EXAMPLE OF SUCCESSFUL PASALUBONG CENTER IN
THE PHILIPPINES:
TAGAYTAY:
PALAWAN:
