media-planner-jobs-in-vasai, Vasai

28 Media Planner Jobs nearby Vasai

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posted 2 weeks ago
experience10 to 15 Yrs
location
Maharashtra
skills
  • Media Sales
  • Business Development
  • Relationship Management
  • Negotiation
  • Presentation
  • Strategic Planning
Job Description
As a Media Sales Lead, your role will involve leading end-to-end media sales for key FMCG clients and other brand categories. You will be responsible for developing and executing strategic sales plans to achieve revenue and growth targets. Building and maintaining strong relationships with brand teams, media planners, and procurement heads will be crucial. Additionally, collaborating with internal strategy, creative, and planning teams to craft tailored advertising solutions is essential. Identifying new business opportunities, managing client renewals & upselling, monitoring market trends, competitor activities, and client insights to inform sales strategies, as well as preparing and presenting high-impact sales pitches, proposals, and media plans are key responsibilities. Furthermore, mentoring and guiding the sales team to meet performance goals will be part of your role. Key Responsibilities: - Lead end-to-end media sales for key FMCG clients and other brand categories. - Develop and execute strategic sales plans to achieve revenue and growth targets. - Build and maintain strong relationships with brand teams, media planners, and procurement heads. - Collaborate with internal strategy, creative, and planning teams to craft tailored advertising solutions. - Identify new business opportunities and manage client renewals & upselling. - Monitor market trends, competitor activities, and client insights to inform sales strategies. - Prepare and present high-impact sales pitches, proposals, and media plans. - Mentor and guide the sales team to meet performance goals. Qualifications Required: - 10-15 years of experience in media sales or ad agency business development, preferably handling FMCG clients. - Strong network within the advertising and media ecosystem. - Proven track record of meeting revenue goals and driving large client accounts. - Excellent negotiation, presentation, and relationship management skills. - Strategic mindset with an ability to identify and convert opportunities. - Graduate or MBA in Marketing, Advertising, or a related field preferred.,
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posted 1 week ago
experience3 to 7 Yrs
location
Maharashtra
skills
  • search advertising
  • display advertising
  • media planning
  • media buying
  • data analysis
  • campaign execution
  • Google Analytics
  • project management
  • written communication
  • verbal communication
  • relationship building
  • billing
  • paid search campaign
  • multitasking
  • organizational skills
  • web metrics analysis
Job Description
As a Digital Planner/Buyer, your role involves working closely with clients, agencies, sites/publishers, and internal departments to plan, buy, and traffic all digital media. You will primarily focus on B2B, local, and national sites, requiring experience in both search and display advertising. Your ability to interpret research and data, distill relevant insights, develop media plans, and effectively communicate them internally and externally is crucial. Additionally, you will oversee campaign execution from start to finish, contributing to the growth of the agency's interactive media capabilities and educating the team. Key Responsibilities: - Participate in developing and managing integrated media plans under the Media Director's supervision. - Develop objectives, strategies, plans, and presentations. - Manage the media partner RFP process. - Maintain media plans, including changes, budgeting, execution, reporting, optimization, and invoice reconciliation. - Execute all digital plans and communicate changes to the account and creative team. - Develop and implement paid search campaign recommendations and optimizations in Google Ads. - Stay updated on industry standards, new media programs, and advise on innovative ways to reach targets. - Utilize information from syndicated research sources and build strong relationships with media partners. - Evaluate media opportunities, present media plans clearly in writing and orally, and provide campaign effectiveness reports to clients. - Handle digital media billing using monthly tracking reports and invoice reconciliation. Qualifications Required: - Strong mathematical abilities. - Detail-oriented with proficient project management skills, capable of multitasking, organizing, prioritizing, and structuring workload. - Experience using Google Analytics and other media tools. - Excellent interpersonal, verbal, and written communication skills, with the ability to develop well-written documents and presentations. If you are interested in this position, please email your resume to careers@tsbi.in.,
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posted 2 months ago
experience2 to 6 Yrs
location
Maharashtra
skills
  • Graphics
  • Graphic Design
  • Typography
  • Event Planning
  • Social Media Management
  • Communication
  • Adobe Creative Suite
  • Logos
  • Branding Strategies
  • Creative Thinking
  • Innovative Thinking
  • Organizational Abilities
  • Design Software
Job Description
Role Overview: You will be working as an Event and Social Media Designer and Planner at The Last Goldfish in Mumbai. Your main responsibilities will include designing graphics, creating logos, developing branding strategies, and implementing typography for events and social media platforms. Key Responsibilities: - Utilize your graphics and graphic design skills to create visually appealing materials - Design logos and develop branding strategies for events - Implement typography effectively for social media platforms - Plan and execute events, as well as manage social media accounts - Utilize your strong creative and innovative thinking skills to come up with unique designs - Communicate effectively and maintain organizational abilities throughout projects - Utilize Adobe Creative Suite and other design software to create high-quality graphics Qualifications Required: - Proficiency in graphics and graphic design - Ability to design logos and develop branding strategies - Expertise in typography - Experience in event planning and social media management - Strong creative and innovative thinking skills - Excellent communication and organizational abilities - Proficiency in Adobe Creative Suite and other design software - Bachelor's degree in Graphic Design, Visual Communication, or related field,
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posted 3 weeks ago

Media Planning Director

Omnicom Media Group India
experience10 to 14 Yrs
location
Maharashtra
skills
  • Digital Transformation
  • Team Leadership
  • Stakeholder Management
  • Presentation Skills
  • Integrated Media Planning
  • Brand Growth
  • ROIfocused Media Strategies
  • Brand Conversion Funnels
  • Data Insights
  • Marketing Strategies
Job Description
Role Overview: As a strategic and experienced Director Client Lead (Integrated Media Planning) at our company, you will be responsible for driving full-funnel, data-led media strategies for leading FMCG brands. Your expertise in integrated media planning, digital transformation, and brand growth will be crucial in leading high-performing teams and delivering measurable business outcomes. Key Responsibilities: - Spearhead integrated media planning and execution across TV, Print, OOH, Radio, and Digital for multiple brands with a cumulative media budget exceeding 100M. - Develop data-driven, ROI-focused media strategies aligned with brand objectives, audience insights, and performance metrics. - Build and optimize brand conversion funnels by integrating media inputs with brand tracking to drive targeted outcomes. - Lead and mentor a team of media planners, fostering strategic thinking, collaboration, and operational excellence. - Drive quarterly business reviews and leverage data insights to enhance campaign effectiveness and cost efficiency. - Deliver award-winning and innovation-led campaigns that elevate brand recognition and business impact. - Lead integrated annual operating plans (AOPs) and continuously challenge briefs to evolve media strategies and exceed client KPIs. - Develop and implement digital-first marketing strategies to strengthen brand visibility, engagement, and measurable growth. - Collaborate cross-functionally with creative, performance, and analytics teams to deliver cohesive, full-funnel media solutions. - Oversee initiatives across awareness, engagement, and conversion spanning social media, influencer marketing, performance media, CRM, and digital transformation. Qualification & Experience: - Graduate or Postgraduate in Marketing, Mass Communication, or a related field. - 10+ years of experience in integrated media planning and strategy, preferably within advertising, media, or marketing agencies. - Prior experience handling FMCG or large-scale consumer brands is essential. Company Details: You will have the opportunity to lead integrated media strategy for leading FMCG brands, exposure to end-to-end campaign planning across all media channels, and work in a collaborative, growth-oriented environment with award-winning teams. Be part of a culture that values innovation, creativity, and measurable impact.,
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posted 1 week ago
experience3 to 7 Yrs
location
Maharashtra
skills
  • Digital Marketing
  • Social Media
  • Brand Management
  • Campaign Management
  • Content Strategy
  • Design
  • Market Research
  • Presentation Skills
  • Team Management
  • Advertising
  • Client Management
  • Strategic Planning
Job Description
As an Account Planning Manager based in Mumbai, you will play a crucial role in shaping innovative and interactive digital campaigns for both new client pitches and existing clients. Your deep understanding of brands, social media, and digital marketing will be instrumental in crafting campaigns that provide effective solutions to client briefs. Your ability to identify objectives and action points from client briefs and turn them into compelling campaigns will set you apart in this role. Your role will involve leading new business pitch presentations from start to finish, crafting narratives, and overseeing the execution of sample creatives. Collaboration with various teams such as content, design, films, outreach, and media will be essential to ensure that the pitch meets the client's expectations and stands out in the market. You will be immersed in a dynamic work environment where you will encounter diverse projects ranging from OTT shows to tech companies to baby products. Your responsibilities will include leading brainstorming sessions to generate creative insights, conducting research on industry trends, and gathering consumer insights for new client pitches. Additionally, you will be required to observe market dynamics, identify brand positioning, and create effective communication strategies for clients. Your expertise in visualizing ideas across multiple platforms, conceptualizing strategies, and pitching to clients will be critical in driving the success of campaigns. Moreover, you will be tasked with leading a team of planners/strategists, guiding them to become the next generation of industry leaders. In summary, your role as an Account Planning Manager will involve: - Crafting innovative and interactive digital campaigns for new and existing clients - Leading new business pitch presentations and collaborating with cross-functional teams - Conducting research on industry trends and consumer insights for client pitches - Visualizing ideas across multiple platforms and leading the execution and amplification process - Leading a team of planners/strategists and nurturing them to excel in the industry Your passion for brands, digital marketing, and storytelling, coupled with your presentation skills and leadership abilities, will be instrumental in driving the success of campaigns and shaping the future of strategic planning in the industry.,
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posted 2 months ago
experience0 to 4 Yrs
location
Maharashtra
skills
  • Ideation
  • Design
  • Execution
  • Event Planning
  • Social Media Marketing
  • Communication Skills
  • Creative Proposals
  • Visual Content Creation
  • Organizational Skills
Job Description
As a Creative Intern at A New Knot, you will have the opportunity to work closely with the Co-Founder, gaining hands-on experience in ideation, design, and execution of bespoke weddings and events. If you love brainstorming fresh concepts, have an eye for aesthetics, and thrive in a fast-paced environment, this is the perfect role for you! - Assist in ideation and concept development for luxury weddings & events - Contribute to mood boards, creative proposals, and design inspirations - Support the team in planning and coordination of high-end celebrations - Curate visual content for social media & marketing campaigns - Be part of an innovative team that brings dream weddings to life - A creative and detail-oriented mind with a passion for weddings & luxury events - Strong aesthetic sense and ability to think outside the box - Excellent communication and organizational skills - Based in Mumbai (or willing to relocate for the internship),
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posted 2 months ago

Media Sales Manager

Mangalam Placement Pvt Ltd.
experience5 to 10 Yrs
location
Maharashtra
skills
  • Media Sales
  • Advertising
  • Business Development
  • Relationship Management
  • Sales Planning
  • Media Planning
  • Market Analysis
  • Campaign Performance Analysis
  • Client Acquisitions
Job Description
As a Media Sales Manager for Out-of-Home (OOH) and Digital Out-of-Home (DOOH) advertising, your role will involve driving revenue growth through strategic partnerships and client acquisitions. You are expected to have a proven track record in media sales, strong industry connections, and the ability to identify and secure new business opportunities in the OOH and DOOH advertising space. Key Responsibilities: - Identify and secure new business opportunities for OOH and DOOH advertising. - Develop and maintain strong relationships with brands, media agencies, and advertisers. - Meet and exceed sales targets through strategic planning and execution. - Engage with media planners, buyers, and brand marketers to pitch innovative advertising solutions. - Provide insights and consultation on effective OOH & DOOH campaigns based on client needs. - Ensure high levels of client satisfaction and repeat business. - Work with internal teams to develop customized advertising packages. - Oversee the execution and monitoring of OOH & DOOH campaigns, ensuring deliverables are met. - Analyze campaign performance and provide post-campaign reports to clients. - Stay updated with industry trends, new technologies, and market developments in OOH & DOOH. - Analyze competitor activities and devise strategic sales plans accordingly. Qualification Required: - Experience: 5-10 years in media sales, advertising, or business development, with a strong focus on OOH & DOOH. - Industry Knowledge: Deep understanding of the OOH & DOOH landscape, market trends, and emerging technologies. - Sales Acumen: Strong negotiation skills, a proven ability to close high-value deals, and an extensive industry network. - Communication: Excellent presentation, persuasion, and relationship management skills. - Analytical Skills: Ability to interpret sales data, track campaign performance, and provide client insights. - Education: Bachelor's degree in Marketing, Business, Advertising, or a related field (preferred).,
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posted 3 weeks ago
experience2 to 6 Yrs
location
Nagpur, Maharashtra
skills
  • SEO
  • SEM
  • Social Media
  • Google Webmaster Tools
  • Analytics
  • Ahref
  • SEMRush
  • Keyword Planner
  • UI UX
Job Description
As a Digital Marketing Analyst based in Nagpur with 2+ years of experience, your role involves designing and overseeing various aspects of the digital marketing department. This includes managing SEO, SEM, Social Media, and display advertising campaigns. It is essential to have good communication skills for this role. Key Responsibilities: - Design and oversee all aspects of the digital marketing department, including SEO, SEM, Social Media, and display advertising campaigns. - Develop and monitor campaign budgets. - Plan and manage social media platforms. - Prepare accurate reports on the overall performance of marketing campaigns. - Coordinate with advertising and media experts to enhance marketing results. - Identify the latest trends and technologies to optimize spend and performance. - Evaluate crucial metrics affecting website traffic, behavior, and target audience. - Brainstorm new and creative growth strategies. - Analyze and improve UI UX. Qualifications Required: - Knowledge of SEO, SEM, email marketing, and social media. - Ability to independently work on on-page and off-page SEO. - Familiarity with Technical SEO tools like Google Webmaster Tools, Ahref, SEMRush, Analytics, and Keyword Planner. - Capability to handle multiple projects simultaneously. - Relevant experience will be given priority. If you are interested in this Full-time position, please share your resume with us at nayan.bhore@dhaninfo.biz. Please also mention your Notice period when applying. (Note: No additional details about the company were provided in the job description),
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posted 2 months ago
experience5 to 9 Yrs
location
Maharashtra
skills
  • Digital Marketing
  • Social Media
  • Brand Management
  • Campaign Management
  • Content Strategy
  • Design Strategy
  • Market Research
  • Presentation Skills
  • Team Management
  • Advertising
  • Client Management
  • Strategic Planning
Job Description
As a Sr Account Planning Manager, you are deeply immersed in the world of brands, social media, and digital marketing. Your knowledge of the latest trends, campaigns, and emerging technologies is unparalleled. Your creative thoughts flow constantly, and you strive to achieve recognition in the form of a Cannes trophy. You excel at deciphering client briefs, translating objectives into actionable campaigns, and delivering innovative solutions. Your role involves crafting compelling narratives for new business pitches, from conceptualization to the execution of creatives. Collaborating with various teams, such as content, design, films, and media, you ensure that the client is presented with an irresistible offer. You lead brainstorming sessions to breathe life into creative ideas for both new and existing clients. Your dedication to research enables you to stay abreast of industry trends and incorporate relevant insights into your pitches. By analyzing market dynamics and understanding brand positioning, you develop effective communication strategies for clients. Your responsibilities include visualizing ideas across multiple platforms, conceptualizing strategies, pitching to clients, and overseeing the onboarding process. Additionally, you play a crucial role in mentoring and guiding a team of planners/strategists, shaping them into future industry leaders. In summary, you are a visionary storyteller, strategic thinker, and team leader, driving the success of new business initiatives and fostering innovation within the organization.,
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posted 2 months ago
experience0 to 3 Yrs
location
Navi Mumbai, Maharashtra
skills
  • Social Media Marketing
  • SEO
  • Data Analysis
  • Google Trends
  • Video Marketing
  • Marketing Automation
  • Technology
  • Time Management
  • Research
  • Conversion Rate Optimization
  • Google AdWords Analytics
  • Google AdWords Keyword Planner
  • DoubleClick Search
  • Google AdSense
  • Google My Business
  • Adherence to SEO
Job Description
Role Overview: As a Marketing Specialist, your primary responsibility is to allocate funds for paid promotions and study new trends to develop innovative strategies. You will play a crucial role in increasing marketing efficiency by setting long- and short-term objectives, measuring team performance through KPIs, and informing senior management about the results of marketing activities. Utilizing insights, you will devise strategies to enhance performance and ROI, consider new growth techniques, and conduct conversion testing and reporting. Your strong analytical abilities will be essential in understanding and improving the consumer experience at every stage of the marketing funnel. Internal team coordination, managing marketing insights, planning and supervising campaigns, financial planning, and website management and optimization are key responsibilities. Additionally, you will optimize social media pages, track website traffic and metrics, and provide detailed reports to management and clients. You will also be supervising marketing teams and presenting new ideas to clients. Key Responsibilities: - Allocate funds for paid promotions and study new trends for strategy development - Increase marketing efficiency by setting objectives and measuring team performance - Inform senior management about marketing activity results - Devise strategies based on insights to enhance performance and ROI - Coordinate with internal teams and manage marketing insights - Plan and supervise marketing campaigns, optimize websites and social media pages - Track website traffic and metrics, providing detailed reports to management and clients - Supervise marketing teams and present new ideas to clients Qualifications Required: - 0.5-2 years of experience in marketing - Education: MBA or minimum Bachelor's degree - Technical Skills: Social Media Marketing, SEO, Data Analysis, Conversion Rate Optimization, Google AdWords & Analytics, Google AdWords Keyword Planner, DoubleClick Search, Google AdSense, Google Trends, Google My Business, Video Marketing - Other Skills: Marketing Automation, Technology, Time Management, Research, Adherence to SEO - Language: English proficiency required - License/Certification: BBA/MBA Location: Navi Mumbai Salary: INR 20,000.00 - 30,000.00 per month Benefits: Health Insurance Schedule: Monday to Friday, Saturday (Optional) Bonuses: Performance bonus, Yearly bonus,
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posted 3 weeks ago

Creative Producer

THE MOVIEING MOMENTS
experience2 to 6 Yrs
location
Maharashtra
skills
  • Creative Direction
  • Client Handling
  • Visual Styling
  • Team Management
  • Client Servicing
  • Wedding Planning
  • Onground Shoot Presence
  • Postproduction Vision
  • Emotiondriven Storytelling
  • Content Packaging
Job Description
As a Creative Producer at a leading luxury wedding photography & films studio in Mumbai, your role will involve a combination of creative direction, client handling, on-ground shoot presence, and post-production vision. You will be responsible for ensuring that each wedding project reflects the studio's aesthetic and emotional standards. Your key responsibilities will include: - Acting as the Single Point of Contact (SPOC) for clients post-booking, managing briefs, setting expectations, and leading creative execution. - Providing creative direction, posing, styling inputs, guiding interviews, and ensuring story arcs are captured during on-floor execution. - Coordinating with planners, venues, and vendors to keep the shoot smooth and on-time. - Leading photo shoots with clarity and style cues to bring out fashion-forward portraits that feel natural and expressive. - Collaborating with editors to ensure alignment with the couples" story and studio aesthetics. - Managing client feedback cycles, QC, and delivery deadlines. To excel in this role, you should have: - 2-4 years of experience in content/film production, weddings, luxury client servicing, or media agencies. - A strong eye for visuals, fashion, and emotion-driven storytelling. - Comfort with managing freelancers, timelines, and cross-functional teams. - Emotional maturity, clear communication skills, and ability to perform well under pressure. - Proficiency in Google Sheets, basic trackers, and file workflows. Additionally, you may have an advantage if you have experience with styling, editorial storytelling, or content packaging for Instagram/YouTube. If you are excited about leading the creation of emotional and artistic wedding stories, working with unique couples, and having creative freedom, then this role is for you. You will have the opportunity to own projects, work in a drama-free culture, and contribute to the studio's success. To apply, please email your Resume/Portfolio/Work Showcase, a short note on why this role excites you, your Current CTC + Expected CTC, and your Notice Period/Earliest Joining Date to career@movieingmoments.in. Immediate joiners with a valid passport and a salary range within 49.5 LPA are preferred.,
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posted 1 month ago
experience1 to 5 Yrs
location
Nashik, Maharashtra
skills
  • Media Planning
  • Media Strategy
  • Analytical Skills
  • Communication skills
  • Knowledge of New Media trends
Job Description
As a Media Planner at ZEST located in Nashik, your role will involve developing media plans and strategies, utilizing strong analytical skills, and staying updated on new media trends. Your responsibilities will include: - Develop media plans and strategies - Create media strategies - Utilize analytical skills effectively - Communicate effectively with team members - Stay updated on new media trends To excel in this role, you should possess the following qualifications: - Media Planning and Media Strategy skills - Strong Analytical Skills - Effective Communication skills - Knowledge of New Media trends - Experience in the advertising or media industry - Bachelor's degree in Marketing, Advertising, Media Studies, or related field,
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posted 1 week ago
experience4 to 8 Yrs
location
Pune, Maharashtra
skills
  • Brand Planning
  • Consumer Insights
  • Visual Merchandising
  • Creative Briefs
  • Content Development
  • Marketing Strategy
  • SEO
  • Market Research
  • Content Strategy
  • Online Marketing
  • Offline Marketing
  • Strategic Implementation
  • Aesthetics
  • Narrative Storytelling
Job Description
As a Lead Strategist/Brand Planner at KAOAPH, an ethically conscious luxe demi-fine contemporary jewellery brand, your role will involve leading strategic conversations to reimagine customer communication, implementing brand and marketing roadmaps, driving innovation in product development, and showcasing strong visual merchandising skills. You will be responsible for understanding consumer behavior, creating compelling content across various channels, and developing insights-driven reporting to influence partners. Your key responsibilities will include: - Leading strategic conversations to reshape customer communication strategies - Implementing brand and marketing roadmaps successfully - Driving innovation in product development and menu creation - Demonstrating strong visual merchandising skills and strategic implementation - Identifying and leveraging consumer behavior trends to enhance brand communication - Developing clear and compelling content for various mediums - Using storytelling skills to create insights-driven reporting - Collaborating closely with social media and marketing teams for influential campaigns - Building and maintaining strong account relationships with retail partners - Conducting high-quality research and interviews to devise effective content strategies - Brainstorming creative ways to engage the audience and produce engaging content - Maximizing brand reach through SEO principles - Planning and executing marketing strategies for online and offline platforms - Performing any other duties as assigned by the principal employer Qualifications required for this role include: - Proven experience as a strategist or in a related role - Knowledge of online content strategy and creation - Excellent writing, editing, and proofreading skills - Positive attitude with curiosity and hunger for success - Accountability and a content mindset - Interest in consumer retail industry - Strong research skills and collaborative spirit - Excellent time-management and organizational skills At KAOAPH, you will work in a fun and vivacious environment that encourages constant learning and growth. You will collaborate directly with the Head of Design, meet industry professionals globally, and have opportunities for rapid upward mobility. Additionally, you will have access to various incentives such as insane access to entrepreneurs, brand partners, and retail spaces, along with travel opportunities for marketing and client works. If your work meets exceptional standards, you may be assigned to a role in the North America region. This is a full-time on-site role based in Pune, Maharashtra, with an approximate expected compensation of 6 to 8.5 LPA. If you are a creative, out-of-the-box thinker with a passion for brand planning and consumer insights, KAOAPH invites you to build the next big thing together. Apply now and be a part of our sustainable and imaginative ecosystem that pushes boundaries in the jewellery industry.,
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posted 2 weeks ago

Senior Brand Planner

White Rivers Media Solutions
experience2 to 6 Yrs
location
Maharashtra
skills
  • Brand Strategy
  • Consumer Research
  • Market Intelligence
  • Data Analysis
  • Research Design
  • Strategic Planning
  • Client Management
  • Creative Collaboration
Job Description
Role Overview: As a Brand Planner at WRM, you will play a crucial role in strategic brand planning by uncovering consumer insights and shaping brand strategies. You will collaborate with creative teams to develop distinctive brand platforms and challenge client assumptions with empathy. Your role will involve designing and interpreting research to reveal consumer motivations and driving narratives that make brands more relevant. Key Responsibilities: - Collaborate on strategic brand planning based on consumer insights - Identify consumer tensions and motivations to create compelling brand narratives - Design and interpret research (quantitative, qualitative, and "street-smart") - Work with creative teams to translate insights into effective brand platforms - Challenge client assumptions to provide new perspectives on their category and consumers Qualifications Required: - Ability to spot the gap between consumer actions and intentions - Proficiency in data analysis and storytelling - Curiosity about psychology, cultural trends, and consumer behavior - Strong skills in simplifying complex insights into actionable strategies - Comfortable working in various settings like focus groups, spreadsheets, and brainstorms - Collaborative mindset to work with creatives, account teams, and clients Company Details: WRM is passionate about shaping brands that go beyond competition to redefine categories and spark conversations online. The company values deep thinking, rewards intellectual curiosity, and encourages employees to ask challenging questions. Joining the planning team at WRM will give you the freedom to explore innovative ideas and collaborate with supportive partners to find solutions.,
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posted 2 weeks ago

Account Planner

Ripple Media
experience3 to 7 Yrs
location
Maharashtra
skills
  • brand strategy
  • market research
  • data analysis
  • liaising with clients
  • communicating
  • advertising strategies
  • consumer perception
  • creative brief
Job Description
As a Brand Strategist with 3-5 years of experience, your role involves liaising with clients to identify specific business problems and develop ideas. You will communicate with colleagues within the agency, such as creatives and account managers, in the process of developing a campaign. It is essential for you to have a strong brand strategy to gain a comprehensive context for advertising strategies by analyzing detailed information like demographics, socio-economics, and the market for the client's product and market share. Key Responsibilities: - Find an "angle" on a specific product or service for the advertising campaign - Research the product or service to be advertised, which may involve gaining technical or specific knowledge - Reconcile the differences between consumers" current perceptions of the brand and the desired brand perception - Meet with the client to understand the brand background and advise on target market approaches - Provide the creative team with a clearly defined brief containing concise information on the product, audience, and strategy - Present conclusions and ideas to clients and agency staff - Analyze and interpret customer response and sales data to evaluate campaign effectiveness Qualifications Required: - 3-5 years of experience in brand strategy - Strong analytical skills to interpret market data effectively In this role, you will play a crucial part in developing advertising campaigns that resonate with the target audience and drive brand success.,
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posted 3 weeks ago

Media Executive - Operations

Ventures Integrated Communications
experience13 to 17 Yrs
location
Maharashtra
skills
  • Coordination
  • MS Excel
  • Reporting tools
  • Communication skills
  • Vendor management
  • Media operations
  • Media buying support
  • Organizational skills
  • Multitasking skills
  • Attention to detail
  • Data accuracy
Job Description
As a Media Executive - Operations, you will be responsible for overseeing the end-to-end execution of media campaigns across traditional media. Your key responsibilities will include: - Overseeing the end-to-end execution of media campaigns across traditional media. - Coordinating with planners and buyers to ensure timely release orders, creative delivery, and ad placements. - Monitoring campaign schedules, tracking placements, and ensuring media commitments are fulfilled accurately. To qualify for this role, you must meet the following requirements: - 3 years of experience in media operations, coordination, or media buying support. - Strong organizational and multitasking skills. - Excellent attention to detail and data accuracy. - Proficiency in MS Excel and basic reporting tools. - Good communication and vendor management skills. Please note that this is a full-time position that requires in-person work at the specified location.,
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posted 2 months ago
experience1 to 5 Yrs
location
Maharashtra
skills
  • Ambient Media
  • Optimization
  • Market Research
  • Vendor Coordination
  • Billing
  • Reporting
  • Relationship Building
  • MS Office
  • Excel
  • PowerPoint
  • Business Development
  • NonTraditional Media Planning
  • NonTraditional Media Buying
  • NonTraditional Media Execution
  • Transit Media
  • InCinema Branding
  • Mall Branding
  • Airport Branding
  • Experiential Formats
  • Vendor Ecosystems
  • Brand Integrations
  • Media Plans
  • Client Objectives Alignment
  • Flowcharts
  • Buying Guidelines
  • Budget Summaries
  • Campaign Calendars
  • Competitive Reports
  • Campaign Implementation
  • Performance Tracking
  • Media Strategies
  • Client Briefs
  • Bespoke Media Solutions
  • Audience Behavior Analysis
  • Media Consumption Trends
  • PostCampaign Reports
  • Planning Tools
  • Innovative Media Ideas
  • Pitch Support
Job Description
As a dynamic and detail-oriented Non-Traditional Media Planner & Buyer, your role involves strategizing, negotiating, and executing innovative media campaigns across various non-traditional platforms such as transit media, ambient media, in-cinema branding, mall branding, airport branding, and other experiential formats. You are expected to have a strong understanding of unconventional media opportunities, vendor ecosystems, and effective brand integrations. Key Responsibilities: - Plan, buy, and execute non-traditional media campaigns for both new and existing clients. - Create detailed media plans aligned with client objectives (brand awareness, recall, engagement, etc.). - Maintain flowcharts, buying guidelines, budget summaries, campaign calendars, and competitive reports. - Coordinate day-to-day campaign implementation, optimization, and performance tracking. - Develop innovative media strategies that leverage unconventional formats to enhance client brand presence. - Work closely with the sales team to understand client briefs and develop bespoke media solutions. - Identify new and emerging non-traditional media formats and evaluate their potential for client campaigns. - Build and maintain strong relationships with vendors and media owners across India. - Conduct timely market research to understand audience behavior and media consumption trends in non-traditional media formats. - Ensure timely and efficient execution of campaigns, including vendor coordination, approvals, billing, and reporting. - Monitor media performance and generate post-campaign reports with insights and learnings. - Coordinate with the operations team to ensure accurate implementation on-ground. - Support business development efforts with innovative media ideas and pitch support. Qualifications Required: - Proven experience in Non-Traditional Media Planning, Buying & Execution (Transit, Ambient, Cinema, Mall, etc.). - Strong understanding of unconventional media platforms and brand integration opportunities. - Excellent verbal and written communication skills for client and vendor coordination. - Strong negotiation and relationship-building skills. - High attention to detail with organizational and multitasking abilities. - Analytical mindset with a focus on results and campaign performance. - Proficiency in MS Office (Excel, PowerPoint) and planning tools. - Ability to work under tight deadlines and manage multiple campaigns simultaneously. - Self-motivated with a passion for executing innovative ad campaigns.,
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posted 2 months ago
experience5 to 9 Yrs
location
Maharashtra
skills
  • Client Relationship Management
  • Comscore
  • TGI
  • presentation
  • Business Growth Innovation
  • Media Strategy Planning
  • Campaign Excellence
  • Leadership Team Development
  • Strong leadership
  • client management capabilities
  • Deep knowledge of the Indian media ecosystem across digital
  • traditional
  • emerging platforms
  • Expertise in tools such as DV360
  • Google Ads
  • Meta Business Suite
  • GWI
  • other media research
  • planning platforms
  • Ability to forecast campaign performance
  • make dataled decisions in realtime
  • Excellent communication
  • storytelling skills
  • A strong balance of strategic thinking
  • operational execution
  • Proven ability to
Job Description
As an Associate Group Head in Digital Media Planning, your role will involve having a thorough knowledge of the media marketplace, exploring new forms of communication, and building constructive relationships with key media owners. Your innovative approach will be crucial in utilizing media effectively, conducting research, and delivering impactful presentations. Key Responsibilities: - Manage client relationships by serving as a strategic partner and primary point of contact for senior stakeholders. - Understand client businesses deeply and provide strategic media solutions aligned with their growth objectives. - Identify opportunities for upselling and cross-selling to expand the agency's scope with existing clients. - Develop and present new media-led proposals to enhance client partnerships. - Lead the development and implementation of integrated media strategies tailored to client objectives. - Optimize budget deployment across digital platforms with a focus on branding, performance, and efficiency. - Stay updated on evolving media trends, tools, and innovations for effective campaign planning. - Oversee end-to-end media planning and buying deliverables, ensuring quality and consistency. - Mentor and inspire a team of media planners and buyers, fostering a culture of collaboration and continuous improvement. Qualifications: - Masters/Bachelors Degree - Minimum 5 years of experience as a Digital Media Planner Interactive Avenues is committed to making advertising more insightful for brands by employing top talent to tackle challenges in the digital marketing landscape. As an employee, you can expect a workplace that invests in your career, cares for you, and fosters a fun and engaging environment. You will have access to a wide range of benefits including flexible working hours, paid holidays, maternity and paternity leave, insurance coverage, and opportunities for learning and development. In conclusion, this role as an Associate Group Head in Digital Media Planning at Interactive Avenues offers a dynamic opportunity to lead strategic media planning efforts, drive innovation, and contribute to the growth and success of client campaigns.,
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posted 2 months ago

Media Assistant

Edwise International
experience1 to 5 Yrs
location
Maharashtra
skills
  • Content Curation
  • Google Sheets
  • Research
  • Communication
  • Videography
  • Social Media Coordination
  • Social Media Planning
  • Email Correspondence
  • Video Content Creation
  • Event Coordination
  • Script Development
Job Description
As a Social Media Coordinator at our organization, your primary responsibility will be to curate diverse content from various social media platforms and share it on Instagram. Additionally, you will be in charge of updating new ideas on Google Sheets categorized by type, creating a monthly social media planner, and conducting thorough research to discover engaging content. - Curate diverse content from various social media platforms and share it on Instagram - Update new ideas on Google Sheets categorized by type - Create a monthly social media planner - Conduct thorough research to discover engaging content You will also be expected to communicate with international students via calls and emails to collect photos, videos, and testimonials. Furthermore, you will coordinate with delegates through email to gather video bytes, work with students to obtain video testimonials, and collaborate with delegates for video content. It will also be part of your role to liaise with staff members to organize scheduled shoots. - Communicate with international students via calls and emails to collect photos, videos, and testimonials - Coordinate with delegates through email to gather video bytes - Work with students to obtain video testimonials - Collaborate with delegates for video content - Liaise with staff members to organize scheduled shoots As part of your duties, you will conduct Instagram live sessions for different cities, develop scripts using previous references, and oversee shoot days and videography. If you are enthusiastic about this opportunity and possess the necessary skills, please send your updated resume to vacancies@edwiseinternational.com or contact us at 022 40813 487.,
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posted 2 months ago
experience0 to 4 Yrs
location
Navi Mumbai, Maharashtra
skills
  • Keyword Research
  • Campaign Analysis
  • Google Analytics
  • Conversion Tracking
  • Analytical Skills
  • Communication Skills
  • Writing Skills
  • Google Ads
  • Meta Ads
  • Ad Copywriting
  • Facebook Ads
  • Keyword Planner
  • SEMrush
  • Ahrefs
Job Description
As a PPC Intern at ClinicSpots, located in Kharghar, Navi Mumbai, you will play a crucial role in managing and optimizing paid advertising campaigns. This position offers you the opportunity to gain hands-on experience in Google Ads, Meta Ads, keyword research, ad copywriting, and campaign analysis. **Key Responsibilities:** - Assist in setting up, monitoring, and optimizing PPC campaigns on Google Ads, Facebook Ads, and other platforms. - Conduct in-depth keyword research and analyze search trends for improving campaign performance. - Write compelling ad copies and optimize landing pages to drive conversions. - Track and analyze campaign performance metrics, generating insightful reports. - Conduct A/B testing on ads to identify top-performing creatives and strategies. - Collaborate with the marketing team to ensure PPC efforts align with overall marketing goals. - Stay updated with the latest PPC trends, algorithms, and best practices. **Qualifications Required:** - Basic understanding of Google Ads, Facebook Ads, and other PPC platforms. - Familiarity with keyword research tools such as Google Keyword Planner, SEMrush, or Ahrefs. - Knowledge of Google Analytics and experience in conversion tracking. - Strong analytical skills with the ability to interpret data effectively. - Excellent communication and writing skills for creating ad copy and reports. - Capability to thrive in a fast-paced environment and meet deadlines consistently.,
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