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author Prof. Dr. Dominik Boehler
date 2021-09-23

Business in Action: Thriving in the Digital Enterprise

Ninth Edition' Global Edition

Chapter 2

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Economics' Money' and Banking

Copyright © 2020 Pearson Education Ltd. All Rights Reserved.

Introduction

  • This chapter offers:
    • A brief introduction to economics from a business professional’s perspective
    • A overview of the interaction of supply and demand and a macro view of the economy
    • An exploration of money' banking' and the digital revolution known as fintech

Excercise

  • Make a personal experiment and track your time and spending
    • How much do spend on each of your tasks?
    • For which tasks are you getting something in return?
    • What are you spending money on?
    • How much time does decision-making and actually spending money take?
    • Can you save money? Where are you putting/investing that money?

Learning Objectives (1 of 2)

2.1 Define economics ' explain why scarcity is central to economic decision making' and identify the major ways of measuring economic activity. 2.2 Define economic system' and explain the government’s role in a free.market economy. 2.3 Explain the interaction between demand and supply. 2.4 Identify four macroeconomic issues that are essential to understanding the behavior of the economy. 2.5 List the four financial functions of money' and define two key measures of the money supply. 2.6 Explain the role of the Federal Reserve System' list the major types of banking institutions' and summarize banking’s role in the economy. 2.7 Define fintech ' and discuss five ways that financial institutions are innovating with digital technology.


What Is This Thing Called the Economy? (1 of 2)

  • Economy

    • The sum total of all the economic activity within a given region
  • Economics

    • The study of how a society uses its scarce resources to produce and distribute goods and services
  • Microeconomics

    • The study of how consumers' businesses' and industries collectively determine the quantity of goods and services demanded and supplied at different prices
  • Macroeconomics

    • The study of“big picture”issues in an economy' including competitive behavior among firms' the effect of government policies' and overall resource allocation issues

Factors of Production (1 of 3)

  • Natural resources

    • Land' forests' minerals' water' and other tangible assets usable in their natural state
  • Human resources

    • All the people who work in an organization or on its behalf
  • Capital

    • The funds that finance the operations of a business as well as the physical' human.made elements used to produce goods and services' such as factories and computers
  • Entrepreneurship

    • The combination of innovation' initiative' and willingness to take the risks required to create and operate new businesses
  • Knowledge

    • Expertise gained through experience or association

Exhibit 2.1 Factors of Production


The Economic Impact of Scarcity

  • Scarcity
    • A condition of any productive resource that has finite supply
  • Opportunity cost
    • The value of the most appealing alternative not chosen

Economic Measures and Monitors

  • Economic indicators
    • Statistics that measure the performance of the economy
    • Leading and lagging

Exhibit 2.2 Key Economic Indicators (1 of 2)

Here are some of the key indicators that help policymakers and business leaders assess the state of the economy.


Price Indexes

  • Consumer Price Index CPI
    • A monthly statistic that measures changes in the prices of a representative collection of consumer goods and services
  • Producer Price Index PPI
    • A statistical measure of price trends at the producer and wholesaler levels

National Economic Output

  • Gross domestic product GDP
    • The value of all the final goods and services produced by businesses located within a nation’s borders; excludes outputs from overseas operations of domestic companies

Economic Systems

  • Economic system
    • The policies that define a society’s particular economic structure; the rules by which a society allocates economic resources

Planned Systems

  • Planned system
    • Economic system in which the government controls most of the factors of production and regulates their allocation
    • Also called a command system or command.and.control system

Exhibit 2.3 World’s Healthiest Economies

Source: “The Legatum Prosperity Index 2017'” Legatum Institute'www.prosperity.com.


Free-Market Systems

  • Free-market system
    • An economic system in which decisions about what to produce and in what quantities are decided by the market’s buyers and sellers
  • Capitalism
    • Economic system based on economic freedom and competition

Nationalization and Privatization

  • Nationalization
    • A government’s takeover of selected companies or industries
  • Privatization
    • Turning over services once performed by the government and allowing private businesses to perform them instead

Government’s Role in a Free-Market System (1 of 2)

  • Regulation
    • Relying more on laws and policies than on market forces to govern economic activity
  • Deregulation
    • Removing regulations to allow the market to prevent excesses and correct itself over time

Protecting stakeholders

Fostering competition

Encouraging innovation and economic development

Stabilizing and stimulating the economy


Exhibit 2.4 Major Government Agencies and What They Do (1 of 2)


Stabilizing and Stimulating the Economy

  • Monetary policy
    • Government policy and actions taken by the Federal Reserve Board to regulate the nation’s money supply
  • Fiscal policy
    • Strategy for the use of government revenue collection and spending to influence the business cycle

Exhibit 2.5 Major Types of Taxes


The Forces of Demand and Supply

  • Demand
    • Buyers’willingness and ability to purchase products at various price points
  • Supply
    • A specific quantity of a product that the seller is able and willing to provide at various prices
  • Demand curve
    • A graph of the quantities of a product that buyers will purchase at various prices

Exhibit 2.6 Demand Curve


Understanding Supply

  • Supply curve
    • A graph of the quantities of a product that sellers will offer for sale' regardless of demand' at various prices

Exhibit 2.7 Supply Curve


Understanding How Demand and Supply Interact

  • Equilibrium price
    • The point at which quantity supplied equals quantity demanded
  • Because the supply and demand curves are dynamic' so is the equilibrium point
  • As variables affecting supply and demand change' so will the equilibrium price

Exhibit 2.8 The Relationship Between Supply and Demand


Competition in a Free-Market System (1 of 3)

  • Competition
    • Rivalry among businesses for the same customers
  • Pure competition
    • A situation in which so many buyers and sellers exist that no single buyer or seller can individually influence market prices

Exhibit 2.9 Categories of Competition


Competition in a Free-Market System (2 of 3)

  • Monopoly

    • A situation in which one company dominates a market to the degree that it can control prices
  • Monopolistic competition

    • A situation in which many sellers differentiate their products from those of competitors in at least some small way
  • Oligopoly

    • A market situation in which a very small number of suppliers' sometimes only two' provide a particular good or service

Business Cycles

  • Recession
    • A period during which national income' employment' and production all fall; defined as at least six months of decline in the GDP
  • Business cycles
    • Fluctuations in the rate of growth that an economy experiences over a period of several years

Unemployment

  • Unemployment rate
    • The portion of the labor force .everyone over 16 who has or is looking for a job. currently without a job

Inflation and Deflation

  • Inflation
    • An economic condition in which prices rise steadily throughout the economy
  • Deflation
    • An economic condition in which prices fall steadily throughout the economy

Exhibit 2.10 Fluctuations in the U.S. Economy

Source: Data from U.S. Bureau of Economic Analysis' National Income and Product Accounts Tables' 13 March 2018'www.bea.gov.


Exhibit 2.11 Types of Unemployment

Sources: Data from Roger LeRoy Miller' Economics Today ' 19th ed. .New York: Pearson' 2018.' 147–148' 375.


The Meaning of Money

  • Money
    • Anything generally accepted as a means of paying for goods and services
    • Serves as a medium of exchange' a unit of accounting' a store of value' and a standard of deferred value

Exhibit 2.12 The Money Supply

Source: “M1 and Components'” Federal Reserve Bank of St. Louis' accessed 13 March 2018'fred.stlouisfed.org. Used courtesy of the Federal Reserve Bank of St. Louis.


Exhibit 2.13 Federal Reserve System

Sources: The Federal Reserve System: Purposes & Functions' 10th ed. .Washington' D.C.: Board of Governors of the Federal Reserve system' 2016.' 1.


The Federal Reserve System (1 of 2)

  • Federal funds rate
    • The interest rate that member banks charge each other to borrow money overnight from the funds they keep in the Federal Reserve accounts

Exhibit 2.14 Federal Funds Rate

Source: “Effective Federal Funds Rate'” Federal Reserve Bank of St. Louis' accessed 13 June 2018'fred.stlouisfed.org. Used courtesy of the Federal Bank of St. Louis.


The Federal Reserve System (2 of 2)

  • Discount rate
    • The interest rate that member banks pay when they borrow funds from the Fed
  • Prime rate
    • The interest rate a bank charges its best loan customers

Investment Banking

  • Investment banks
    • Firms that offer a variety of services related to initial public stock offerings' mergers and acquisitions' and other investment matters

Commercial Banking and Other Financial Services

  • Commercial banks
    • Financial institutions that accept deposits' offer various types of checking and savings accounts' and provide loans
  • Retail banks
    • Banks that provide financial services to consumers

Thriving in the Digital Enterprise: Fintech

  • Fintech
    • Technologies with the potential to improve or disrupt financial services

Exhibit 2.15 Fintech Apps


Improving the Customer Experience in Financial Services

  • Neobanks
    • Banks that provide services entirely through mobile and digital channels

Applying What You’ve Learned (1 of 2)

Define economics' explain why scarcity is central to economic decision making' and identify the major ways of measuring economic activity.

Define economic system' and explain the government’s role in a free.market economy.

Explain the interaction between demand and supply.

Identify four macroeconomic issues that are essential to understanding the behavior of the economy.

List the four financial functions of money' and define two key measures of the money supply.

Explain the role of the Federal Reserve System' list the major types of banking institutions' and summarize banking’s role in the economy.

Define fintech ' and discuss five ways that financial institutions are innovating with digital technology.