The goal is to create a secure, transparent and tamper-resistant system for media authentication and traceability. By embedding metadata directly into digital content and verifying its integrity through blockchain, Smart Media Protocol offers a solution against fake news, deepfakes and unverified media sources.

1. Upload media and metadata.
2. Encode metadata as imperceptible patterns (visual/audio) within the media.
3. Store media fingerprint and metadata on a blockchain.
4. Use a mobile/desktop application to validate the content using embedded tags and blockchain verification.

• Limited interoperability with existing media players.
• Blockchain latency and storage costs.
• Requires specialized decoding tools.

Dr. André Augusto Ceballos Melo
aacmelo@hotmail.com
LinkedIn