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sotirisspyrou-uk/README.md

Sotiris Spyrou

Marketing Director & AI Transformation Consultant

25+ years leading marketing transformation and AI implementation across regulated industries. Directing European PE portfolio marketing strategies for due diligence, turnaround and acceleration, plus serving as Fractional Marketing Director for UK scale-ups during growth phases.

📈 SEO & Marketing Strategic & Operational Leadership

🌐 VerityAI, AI Governance, Co-Founder, Marketing Director, 2024-present
🌐 Singulier, High Impact Value Creation for Europea PE Clients , 2022-2024
🌐 Robert Half > Global Head of SEO & Content Strategy, Digital Marketing & Transformation, 2020-2022
🌐 Gamesys > Head of Search, 2010-2013
🌐 Greenlight Digital > Head of SEO, 2006-2010
🌐 Kashflow Accounting Software, Co-Founder & CMO, Acquired by IRIS in 2013

SEO Clients Supported

📈 Hand's On, Tactial Marketing Technology Examples & Samples

🌐 Referral Engine > Enterprise-Grade MLM Platform
🌐 ABM & Organic Content Marketing Engine. Pecision ABM for B2B. Persona based journeys, and value-driven engagement
🌐 ABM Engine > AI-Powered Account-Based Marketing Ai Agent
🌐 ABM Engine > The Pre-Suader AI Agent
🌐 Marketing Attribution Models > Advanced Multi-Touch Attribution & ROI Prediction Framework
🌐 MarTech Integration Hub > Universal Marketing Technology Integration & Workflow Automation Platform
🌐 SEO Automation Suite > SEO Expertise Codified for Enterprise Scale

🏦 Financial Services, Goverance & Compliance Tooling Examples & Samples

🌐 Agentic AI > Bank Switching Facilitation AI Agent
🌐 Predictive AI > UK Capital Recommender System
🌐 AI Investor Outreach Automation > Atomates and optimizes investor outreach for fundraising
🌐 AI-powered platform > Transforms cold investor outreach through intelligent personalization
🌐 Insurance > Injury-Risk Analytics for Dance Schools
🌐 Risk > Quantum Risk API- risk modeling platform for portfolio analytics and Monte Carlo simulations
🌐 AI Comliance > AI Agent Validation Framework
🌐 Tax > UKTax Optimization AI - MVP

🎯 Current Focus

  • Fintech & financial services growth
  • AI governance & compliance frameworks
  • Marketing automation & optimization
  • Content Strategy Technical SEO at enterprise scale
  • Cross-functional AI adoption strategies

🛠️ Tech Stack

Languages: Python • JavaScript
Frameworks: Next.js • APIs
Analytics: GA4 • BigQuery
AI/ML: OpenAI • Anthropic • Custom ML models

📊 Proven Impact

  • 40-70% ROI improvements through AI-driven marketing strategies
  • Global marketing transformation across 19+ countries
  • AI governance implementation for regulated industries
  • Crisis recovery leadership - restored pre-pandemic revenue in 9 months

🤝 Connect

📧 LinkedIn | 🌐 VerityAI Blog

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