I think they should have changed the title for this one. This book is basically a collection of stories about people doing good deeds, which is fine bI think they should have changed the title for this one. This book is basically a collection of stories about people doing good deeds, which is fine but.... not the book I signed up to read....more
As someone who is a follower of Dr. Terri-Karelle Reid, it is great to see her put her knowledge of growing a platform and building a brand into a booAs someone who is a follower of Dr. Terri-Karelle Reid, it is great to see her put her knowledge of growing a platform and building a brand into a book. I think this is perfect for anyone who is considering starting their brand building- if you are in University or about to enter the working world- please read this. ...more
1. I read Daniel Pink's When: The Scientific Secrets of Perfect Timing and that book changed my life fI decided to pick up this book for two reasons:
1. I read Daniel Pink's When: The Scientific Secrets of Perfect Timing and that book changed my life for the better.
2. I saw it on my CEO's desk and I am always fascinated by people in leadership read, so of course I asked to borrow it.
In Drive: The Surprising Truth About What Motivates Us Pink sets to talk about motivation and why the old "carrot and stick" method will not work. I really enjoyed the all the examples he used as to why monetary rewards will not work and how having money as a form of reward generally lead to lost of motivation, people be unethical etc. I particular loved the candle stick experiment and I do recommend everyone read it.
Pink sets out to show that the regardless of the field you work in, people's motivations are intrinsic and not exactly dependant on external factors eg. money or fame. Yes! Rewards can deliver a short term boost-just as a jolt of caffeine can keep you cranking for a few hours. But the effect wears off- and, worse, can reduce a person's long-term motivation..."
While enjoyed this read, I do think it could have benefitted from a bit more editing, I found Pink repeated himself a lot and belabored a point unnecessarily. I however loved where he explored the "what is your sentence" question.
If you are in management, or currently trying to figure out how to keep yourself and your team motivated, I strongly suggest you read this book.
I recently read and loved Robert Iger's The Ride of a Lifetime and in it he mentioned Pixar and the company's culture. In his book he seemed awe by I recently read and loved Robert Iger's The Ride of a Lifetime and in it he mentioned Pixar and the company's culture. In his book he seemed awe by the "magic" over at Pixar I had to read Creativity Inc to see what the hype is about and I am happy I did.
This book isn’t just for Pixar people, entertainment executives, or animators. It is for anyone who wants to work in an environment that fosters creativity and problem solving. My belief is that good leadership can help creative people stay on the path to excellence no matter what business they’re in.
As a Marketing Professional I have worked at creative agencies and with creative people since the start of my career. I loved hearing from Catmull on how his team fosters an environment for creative people to not only flourish but to grow and take big chances. I loved hearing about the creative process, the company's culture and all the work that went into making the stunning movies Pixar is known for.
Getting inside information on how to lead and lead better was also a great highlight. If you work in the creative field or with creatives I strongly suggest you give this book a read. ...more
I am a Netflix user, even though it is through my friend's account lol. I wanted to read about the birth of Netflix, how it started and what led this I am a Netflix user, even though it is through my friend's account lol. I wanted to read about the birth of Netflix, how it started and what led this revolution on how we now consume content. I loved that Marc Randolph gave us an in-depth look into Netflix was the idea stage, before capital was involved, people were hired and the first DVD purchased.
A lot happened to get this giant company started and it was great getting insights into what makes and break a start-up. Culture of course is a huge part of it, but what more is drive and determination. If you have ever wondered what went into making Netflix what it is today, this is the perfect read. ...more
I finished reading Robert Iger’s “Ride of A Lifetime: Lessons Learned From 15 Year as CEO of Walt Disney Company” two days ago and I am still blown awI finished reading Robert Iger’s “Ride of A Lifetime: Lessons Learned From 15 Year as CEO of Walt Disney Company” two days ago and I am still blown away by the insights he shared and how much I have learned. If you are a CEO, Entrepreneur, Manager, in HR, part of a team or looking to learn about how you can advance in your current role, Robert Iger provides a roadmap and lessons that everyone can benefit from. As someone who loves learning about brands and how to tell a great brand story, getting a behind the scenes look into Walt Disney the brand was exhilarating.
Five key insights:
1. Robert Iger have worked for the same company for 45 years, he started out as a studio supervisor and is currently the 6th CEO to run the company since Walt founded it in 1923. Throughout the book Iger referenced how his career progressed and how we prepared himself for each opportunity that was presented to him. This really resonated with me because even though he was at a company for 45 years, he was able to show his growth, how he changed with the times and why he is and will continue to be an asset to Disney.
2. Iger made numerous mention of his Chief Communication Officer Zenia Mucha, he said “she always has the interests of the company at heart”. As someone who is in Marketing and Communications, hearing from the CEO of Walt Disney on how ways I can be more of an asset to an organization was impactful.
3. If you are in HR or will one day have the hard task of firing someone, Iger goes through step by step on how accomplish this difficult task.
4. Iger explores in-depth the principles that are necessary for true leadership, they included; Optimism, Courage, Focus, Decisiveness, Curiosity, Fairness, Thoughtfulness and Integrity. I admired the fact that curiosity made the list because one point really stuck with me was the need to innovate and in order to do this, you have to remain curious.
5. “Don’t be in the business of playing it safe. Be in the business of creating possibilities for greatness.”
This is definitely a book I will be recommending and re-reading in the future, it is packed with key lessons that everyone can learn from. I highly suggest you add it to the list of books you read to help with your development. ...more
We all deal with setbacks but in the long run, the quality of our lives often depends on the quality of our habits.
I started reading Atomic Habits We all deal with setbacks but in the long run, the quality of our lives often depends on the quality of our habits.
I started reading Atomic Habits on my Kindle and just 15% in I felt I had highlighted and underlined basically every line, so much so I had to go out and get a physical copy of the book so I could go through slowly. WHAT A BOOK! This is a must read book for everyone! Jame Clear really gets to the heart of what it takes to build healthy habits and what it takes to get rid of the unhealthy ones. I think everyone could benefit from reading this book and putting into practice the advice given.
For me, I love how clear James Clear was in this book in the work that goes into forming healthy and getting rid of unhealthy habits. Clear offers practical advice on how to build these habits, in ways that aren't overwhelming. I love how feasible his suggests were and I look forward to putting them into practice.
It is so easy to overestimate the importance of one defining moment and underestimate the value of making small improvements on a daily basis. This is a major thing for me. I get so caught up in having a defining moment that I lose sight of making the small improvements on a daily basis that leads to these defining moments. I liked that Clear focus on how you can tiny improvements on a daily basis that will lead to major improvements.
Finally, if you are like me, I focus on the big goals... I get lost in trying to achieve that goal and I dont focus on what can lead to me achieving these goals. In Atomic Habits, James Clear talks about the process that leads to the goals and how we need to focus more on putting process and systems in place to achieve these goals.
This is a solid read and I recommend this books to anyone who is struggling to put in place new healthy habits and get rid of unhealthy ones.
I was drawn to this book because if its title and because as a millennial I feel I am hyper connected and would like to live a more focused life. AlsoI was drawn to this book because if its title and because as a millennial I feel I am hyper connected and would like to live a more focused life. Also, having read, enjoyed and put into practice advice from Cal Newport's previous book So Good They Can't Ignore You: Why Skills Trump Passion in the Quest for Work You Love I figured this book would definitely help.
In Digital Minimalism: Choosing a Focused Life in a Nosy World Cal intended to make the case for digital minimalism, including a more detailed exploration of what it asks and why it works, and then to teach you how to adopt this philosophy if you decide it’s right for you. I feel, for the most part Cal did put forward a good case for Digital Minimalism, but that was an easy case to put forward because we can all/mostly agree that some of us would benefit significantly from practicing Digital Minimalism. If I am being honest, what Cal intended for the book he accomplished, I just felt it lacked something.
For me, most of the ideas put forward wasn't groundbreaking. In fact, the main take away from the book was, "put down your phone/get a dumb phone and see how your life changes" I also felt that Cal didn't get to the underline cause of WHY we need to practise Digital Minimalism. WHY are we consuming so much and the whole psyche behind that.
I do think someone who is just exploring Digital Minimalism may learn more from the book. However, if you've already started researching and reading up on DM, nothing new may strike you in this book.
January 2021 This is my fourth time reading Rising Strong and I think one of the key takeaway for me this year is that I will not be taking criticism January 2021 This is my fourth time reading Rising Strong and I think one of the key takeaway for me this year is that I will not be taking criticism or holding on to the words of people who are not face down in the arena of life. I a was also reminded to live wholeheartedly and that is what I am going to do.
January 2020 I read Rising Strong for the first time in 2019 and I was blown away but home much the book and the teachings resonated with me. I think for the entire 2019 I made a conscious decision to be more vulnerable and live wholeheartedly and for the most part it worked.
This time around what really resonated with me was how the story I tell myself when things happen. I liked that Brene Brown really focused on this because it is something I battle with a lot and I liked having the tools to work through it.
This is such a great read for anyone who is in the arena of life. A must read.
January 2019 Yes, feeling vulnerable is at the core of difficult emotions like fear, grief, and disappointment, but it’s also the birthplace of love, belonging, joy, empathy, innovation, and creativity. When we shut ourselves off from vulnerability, we distance ourselves from the experiences that bring purpose and meaning to our lives.
Rising Strong by Brene Brown is exactly the book I needed to start my year. I found myself highlighting almost every line on my Kindle. This book explores how being vulnerable leads us to live a more fulfilling life. It also in no uncertain terms informs us that it will hurt and it will suck at times but if we want to live wholeheartedly, this is the process.
I have to admit, there is a lot to absorb and so much to explore with this book at times it felt overwhelming but the lessons that are explored are essential. I particularly love this little nugget that Brene Brown shared:
My team and I often start difficult team meetings by writing permission slips and sharing them before we dig into our work. We’re not going to recognize emotion if we don’t feel like we have permission to feel emotion.
These are just some of the practical tips Brown shared in her book on how she goes about living a wholehearted life.
This is definitely one of those books I have to get in hard copy so I can highly and re-read yearly.
As someone who works in Marketing and Communications, I thoroughly enjoyed reading, learning and getting some reinforcements on things I already knew.As someone who works in Marketing and Communications, I thoroughly enjoyed reading, learning and getting some reinforcements on things I already knew. I have been a practicing Marketer for the last 8 years and reading this book really helped to simplify and expand on issues I encounter on a daily basis.
This is a book about roots. About anchoring your work deeply in the dreams, desires, and communities of those you seek to serve. It’s about changing people for the better, creating work you can be proud of. And it’s about being a driver of the market, not simply being market-driven.
Having launched BookOfCinz this year, reading this from a Creative perspective really opened my eyes. It is so hard to stay focus in this Marketing world where numbers, likes and mass is the goal. However, this book reinforces the point that mass isn't everything and influence always wins.
If you are in the filed of marketing, I highly recommend reading this.
The relentless pursuit of mass will make you boring, because mass means average, it means the center of the curve, it requires you to offend no one and satisfy everyone. It will lead to compromises and generalizations. Begin instead with the smallest viable market. What’s the minimum number of people you would need to influence to make it worth the effort? ...more
I almost asked myself, why isn’t everyone an influencer? But I already knew the answer to that: Because being an influencer is hard.
Everyone is an "II almost asked myself, why isn’t everyone an influencer? But I already knew the answer to that: Because being an influencer is hard.
Everyone is an "Influencer" nowadays but are they really? You look on their feed and think "I can do this!" but can you? Honestly, it is exhausting how many "influencers" we have out there trying to make it "big". In Influencer Brittany Hennessy gives us play by play look into the world of influencers and what you can do to step your game up. While she offers practical tips most were geared towards people with 25,000 + followers or if you are an Influencer in the Beauty/Fashion space.
With that said, I still learn a few things that I can implement especially as it concerns Google Search and having a succinct bio with a contact information. It is clear Brittany Hennessy knows what she speaks of, so I would encourage you to pick this up if you are contemplating becoming another Influencer.
I cannot remember the last time a book blew my mind as much as this book did. This is a non-fiction and the Mind-blowing, un-put-down-able, MUST READ
I cannot remember the last time a book blew my mind as much as this book did. This is a non-fiction and the things that are covered reads like fiction. This is one of those "I couldn't make this sh*t up even if I tried" kind of book.
I decided to read this book because I have a bit of fascination with Silicon Valley Start-Ups and after finishing and thoroughly enjoying How To Turn Down A Billion Dollars: The SnapChat Story my interest was piqued by the title of this book- Bad Blood. I did not know exactly what I was in for when I started reading this book and quite frankly NOTHING could prepare me for this madness.
Bad Blood: Secrets and Lies in a Silicon Valley Startup is written by John Carreyrou a writer at The Wall Street Journal. He gives an engrossing account of the whole Theranos/Elizabeth Holmes debacle. So let me start by saying, before I picked up this book I've never heard of Theranos or Elizabeth Holmes, I finished this book three days ago and all I can think about is Theranos- I now feel personally invested in this fiasco.
A bit of backstory. Elizabeth Holmes decided to drop out of Stanford to launch a company that would revolutionize the entire medical industry. As CEO of Theranos, Elizabeth aimed to build an at home device where with "one drop of blood" you could be given an reading of any disease or illness you have... sounds plausible right? WRONG. Lauded as the next Steve Jobs, Elizabeth Holmes was given money by top investors to launch this device. Millions of dollars were pumped in Theranos research and development without anyone knowing for certain if the device works, much less if it should be regulated.
Needless to say, Elizabeth Holmes pulled off the biggest scam ever. Carreyrou gives us a deep dive into how this actually happened and how she got away with this fraud for so long. The writing is fascinating and engaging, it reads like fiction because of the bizarre things that happen.
Honestly, book blew my mind. I am just in SHOCK at how this happened.
“When everyone is tired and the night is over, who stays and helps out? Because those are your true friends. Those are the hard workerShockingly good
“When everyone is tired and the night is over, who stays and helps out? Because those are your true friends. Those are the hard workers, the people that believe that working hard is the right thing to do.”
I didn't know I needed to read the story of Snapshot until I started reading this book and I am so happy I did- WOW.
I remember hearing about Snapchat from my friend and thinking- "UGH! Another social media app to learn and download". Once I got my tutorial I honestly wasted a good amount of time on that app. I called it my "Rant App" where if anyone pissed me off I went on Snapchat and rant! I feel like I've been through all of Snapchat's highs and lows- from the Major Key era to now, it being deleted from my phone. I can't say today I know anyone who currently uses the app... Its sad to watch it die a slow death. I am pretty sure Billy Gallagher will need to write another book to follow up this one.
Reading this book was like getting a behind the scene look into your favorite app. Working in Digital Advertising this book really was interesting on higher level because it gave me an inside look on how other platforms go about their advertising policies.
This book tells the story of snapchat, even if you've never used snapchat, this book does an amazing job of keeping you interested and telling the very solid story behind that yellow ghost! ...more
Start with the Why was a very interesting read for me. A lot of the concepts explored in this book really piqued my interest. For the most part, I enjStart with the Why was a very interesting read for me. A lot of the concepts explored in this book really piqued my interest. For the most part, I enjoyed how the information was presented, my main complaint with this book was how repetitive it was and how much it read like an ode to Apple... I understand that Apple gets a lot of things right but it would have helped to have a more diverse look at companies who get the WHY right.
If you are in business, planning on going into business, this a great read, it might be a bit repetitive but stick through....more
In So Good They Can't Ignore You" Cal Newport explores why following your passion may not be the best career advice and how doing that may lead to yIn So Good They Can't Ignore You" Cal Newport explores why following your passion may not be the best career advice and how doing that may lead to your detriment.
I learned so much reading this book, I am happy I picked it up. For the last several months I have been focusing a lot on my passion and I think in reading this I am taking a step back and seeing how my work and passion can function cohesively.
Cal Newport main argument is "The passion hypothesis is not just wrong, it’s also dangerous. Telling someone to “follow their passion” is not just an act of innocent optimism, but potentially the foundation for a career riddled with confusion and angst. "
Newport suggests that instead of blinding following your passion, you should work at obtaining Career Capital that is rare and valuable experience in your field and work at having a Craftsman Mindset this is where you focus relentlessly on what you can offer the world. Along with these three he put forward the idea of deliberate practice- this is where you work assiduously at something and ensuring your abilities are stretched.
Newport goes on to show how acquiring Career Capital may lead to you having control over your life and work. I especially liked this chapter because it rang true to me on so many levels. I want to be in a position where I can use my career capital to leverage some amount of control over my life.
I absolutely enjoyed and learned so much reading this book. I highly recommend this to anyone who is struggling to find passion or some meaning in their work. ...more
Solid 3.5 This book sets out to answer two questions: 1. What is the secret to making products that people will like-in music, movies, television, and Solid 3.5 This book sets out to answer two questions: 1. What is the secret to making products that people will like-in music, movies, television, and more across the vast landscape of culture?
2. Why do some products fail in the these marketplaces while similar ideas catch on and become massive hits?
For the most part two questions were not definitively answered because, those are two very ambitious questions for anyone to answer. However, the data was well presented, engaging, thought-provoking and informative.
As a digitial marketer, I learned a lot from this book. I recommend anyone who is in marketing and advertising to give this book a read. Also, if you are curious at heart, you will love this book. ...more
Grit. I still have no clue exactly what it is. I actually thought I was gritty but according to this book, I am not. I didn't like most of the exampleGrit. I still have no clue exactly what it is. I actually thought I was gritty but according to this book, I am not. I didn't like most of the examples Duckworth wrote about, some seemed a little general. Overall, I think I could have skipped this read....more
If you are in advertising or interested in advertising this is a good book to read. A bit outdated because of the time it was written in but some thinIf you are in advertising or interested in advertising this is a good book to read. A bit outdated because of the time it was written in but some things are still relevant....more
WOW. Richard Branson rocked my world with this book. I've learned so much about entrepreneurship, branding, risk and what it takes to succeed just froWOW. Richard Branson rocked my world with this book. I've learned so much about entrepreneurship, branding, risk and what it takes to succeed just from reading this book. Its amazing to read a story of a drop out who went on to change the world.
This book kept popping up on my Instagram feed A LOT, mostly from some successful women I know and ladies around my age, so I decided to givSolid 3.5
This book kept popping up on my Instagram feed A LOT, mostly from some successful women I know and ladies around my age, so I decided to give it a go.
I will say I learned a lot from this book, and Sandberg pointed out a lot of things that I currently do that might be impeding me in ways I did not know. So yes, the book was indeed an eye-opener, I had a lot of "ah ahhh" moments while reading.
With that said, some areas I found she rambled a bit and other areas I could not relate to. Not to nit pick but hearing about that story of the lady who have her kids wear their school uniforms to bed to save 15mins in the morning really threw me of, I know it is a little shallow but I couldn't help but think, aren't these kids supposed to shower before going to school..... I digress...
I think women of any age have a lot to gain by reading this book, it really makes you reflect on those missed opportunities or how we as women sometimes get in our own way. Sandberg definitely added to the conversation in a good way. I liked that she touched on the point of how so much is expected of women and how society places us in specific roles and if we try to break out of those roles we are considered not living up to the right expectations.
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