Drift Features
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Self-Service Experience (4)
- Knowledge Base 
- Based on 57 Drift reviews. Provides a repository of information that can be used by those seeking support. 
- Searchable Articles 
- As reported in 53 Drift reviews. Makes articles in the knowledge base searchable on the web. 
- Mobile Optimization 
- As reported in 51 Drift reviews. Optimizes the customer self-service experience on mobile devices 
- Personalization 
- As reported in 57 Drift reviews. Gives the user targeted, personalized results based on their activity or preferences 
Self-Service Platform (4)
- Branding 
- As reported in 57 Drift reviews. Allows users to add custom branding (logos, brand colors, etc.) to self-service portals, chatbots, etc. 
- Automation 
- Automates some or all operation related tasks This feature was mentioned in 60 Drift reviews. 
- Artificial Intelligence 
- As reported in 59 Drift reviews. Utilizes artificial intelligence to improve workflows or customer experiences 
- Integrations 
- Allows easy integrations with applications, such as messenger applications, APIs, and customer support tools This feature was mentioned in 58 Drift reviews. 
Communication (5)
- Pop-up Chat 
- Based on 542 Drift reviews and verified by the G2 Product R&D team. Enables a popup chat window on company websites to encourage interaction between website visitors and designated company representatives. 
- Notifications 
- Based on 538 Drift reviews and verified by the G2 Product R&D team. Delivers notifications to both sides of the conversation. 
- Targeted Emails 
- Based on 323 Drift reviews and verified by the G2 Product R&D team. Sends automated emails to further engage clients and potential clients. 
- In-App Messaging 
- Based on 414 Drift reviews and verified by the G2 Product R&D team. Allows for live chat to be enabled within the app for customer help. 
- Co-Browsing 
- Allows agents to join a customer's browser session and navigate through the website with them. 189 reviewers of Drift have provided feedback on this feature. 
 Internal Use (6)
- Customization 
- Based on 461 Drift reviews and verified by the G2 Product R&D team. Allows users to customize chat colors, text, logos, and branding. 
- Conversation Archiving 
- Based on 471 Drift reviews and verified by the G2 Product R&D team. Archives conversations in a separate location for later reference. 
- Lead Development 
- Based on 472 Drift reviews and verified by the G2 Product R&D team. Enables employees to denote potential customers. 
- Knowledge Base 
- Based on 409 Drift reviews and verified by the G2 Product R&D team. Establishes a knowledge base for employee reference during conversations. 
- Team Inbox 
- Based on 372 Drift reviews and verified by the G2 Product R&D team. Provides a central location for help requests, helping employees respond sooner. 
- Customer Profiles 
- Based on 402 Drift reviews and verified by the G2 Product R&D team. Allows for the creation of profiles for contacts and customers. 
Messenger (4)
- Sequencing 
- Based on 204 Drift reviews and verified by the G2 Product R&D team. Mapped-out responses for conversations. 
- AI 
- Based on 202 Drift reviews and verified by the G2 Product R&D team. Artificial intelligence (AI) and chatbot involvement. 
- Live Chat 
- Based on 274 Drift reviews and verified by the G2 Product R&D team. Live human component of conversations. 
- Customization Interface 
- Based on 251 Drift reviews and verified by the G2 Product R&D team. Quality of interface for designing and customizing conversation maps. 
Channels (5)
- Social Media 
- Based on 117 Drift reviews and verified by the G2 Product R&D team. Conversations enacted over social media. 
- Website 
- Based on 250 Drift reviews and verified by the G2 Product R&D team. Conversations enacted through embedding or pop-ups on websites. 
- Text Message (SMS) 
- Based on 92 Drift reviews and verified by the G2 Product R&D team. Conversations enacted through text message (SMS). 
- Voice Assistants 
- Based on 82 Drift reviews and verified by the G2 Product R&D team. Conversations enacted through voice assistants. 
- Other 
- Based on 91 Drift reviews and verified by the G2 Product R&D team. Conversations enacted through other channels. 
Customers (5)
- Targeting 
- Based on 225 Drift reviews and verified by the G2 Product R&D team. Overall quality of customer targeting based on needs or situations. 
- Profiles 
- Based on 203 Drift reviews and verified by the G2 Product R&D team. Creation and modification of customer profiles based on conversations. 
- Analytics 
- Based on 242 Drift reviews and verified by the G2 Product R&D team. Reporting based around specific and overall conversation results. 
- Lead Gathering 
- Based on 241 Drift reviews and verified by the G2 Product R&D team. Capture and organization of leads from conversations. 
- Sales Conversion 
- Based on 245 Drift reviews and verified by the G2 Product R&D team. Success rate of conversations leading to customer purchases. 
Lead Facilitation (4)
- Customer-facing Chatbot 
- Based on 316 Drift reviews and verified by the G2 Product R&D team. Offers a chatbot to initiate and carryout inital conversations with prospects and leads. 
- Lead Qualification 
- Based on 310 Drift reviews and verified by the G2 Product R&D team. Automatically calculates which leads are the most likely to become a customer. 
- Lead Follow-up 
- Based on 289 Drift reviews and verified by the G2 Product R&D team. Automatically contacts all leads. 
- Meeting Scheduling 
- Based on 305 Drift reviews and verified by the G2 Product R&D team. Utilizes natural language processing to set up meetings. 
Organization (3)
- Opportunity and Pipeline Management 
- Based on 266 Drift reviews and verified by the G2 Product R&D team. Manage sales opportunities through their lifecycle from lead to order. Track stages, values, and probabilities of close. Manage sales pipelines by individual sales rep, team, region, and company-wide. 
- Data Entry 
- Based on 270 Drift reviews and verified by the G2 Product R&D team. Automates the entry of collected data. 
- Integrations / APIs 
- Based on 277 Drift reviews and verified by the G2 Product R&D team. Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications. 
Performance Analysis (2)
- Coaching 
- Based on 242 Drift reviews and verified by the G2 Product R&D team. Provides real-time coaching to sales representatives. 
- Peformance Tracking 
- Based on 262 Drift reviews and verified by the G2 Product R&D team. Tracks and analyzes sales representative performance. 
Sales Analysis (2)
- ROI Forecasting 
- Based on 216 Drift reviews and verified by the G2 Product R&D team. Measure return on investment and leverage data to predict profitability of future projects. 
- Sales Forecasting 
- Based on 222 Drift reviews and verified by the G2 Product R&D team. Enables projection of sales revenue, based on historical sales data, analysis of market surveys and trends, and salespersons' estimates. 
Responses (5)
- Customization 
- As reported in 281 Drift reviews. Customize your chat workflows with rules and automations. 
- Control 
- Control who the chatbot converses with (and when). This feature was mentioned in 269 Drift reviews. 
- Route To Human 
- Based on 304 Drift reviews. Has the ability to connect interlocator with a human agent when the need arises. 
- Menu bars 
- Based on 274 Drift reviews. Can provide interlocators with menus, through which they can choose a relevant response. 
- Drip sequences 
- Can send triggered sequence of automated messages sent on a predefined schedule in a targeted fashion. 229 reviewers of Drift have provided feedback on this feature. 
Platform (7)
- Live chat 
- Provide tools for live chat on one's website. 310 reviewers of Drift have provided feedback on this feature. 
- Integrations 
- As reported in 292 Drift reviews. Allows easy integrations with applications, such as messenger applications, APIs, and customer support tools. 
- Branding 
- Has the ability to customize look and feel of chatbot to match` company branding. 276 reviewers of Drift have provided feedback on this feature. 
- Analytics 
- Gives user the ability to analyze conversations with the chatbot and see its performance. 282 reviewers of Drift have provided feedback on this feature. 
- A/B testing 
- As reported in 241 Drift reviews. Allows users to test the efficacy of various responses through A/B testing. 
- Role-based access 
- Based on 262 Drift reviews. Allows for varying access to chatbot and admin settings, depending on user, their role, etc. 
- Collection of information 
- As reported in 287 Drift reviews. Can collect and store information from interlocators, such as email, phone number, etc. 
Conversational Platform (4)
- Personalization 
- Identifies the customer and personalizes interaction at every touchpoint. 168 reviewers of Drift have provided feedback on this feature. 
- Omnichannel 
- As reported in 118 Drift reviews. Allows multiple related channels to interact at once to reduce transfers. 
- Contextual Engagement 
- Based on 129 Drift reviews. Prompts agents to engage customers based on contextual data, such as product usage or conversation history. 
- Proactive Engagement 
- Provides features for sending outbound messages to engage customers through proactive support. 93 reviewers of Drift have provided feedback on this feature. 
Support Automation (3)
- Seamless Escalation 
- Based on 148 Drift reviews. Provides features for escalating conversations to the appropriate agent. 
- Transcripts 
- As reported in 139 Drift reviews. Maintains a transcript of conversations from all channels. 
- Self-Serve Support 
- Enables customers to resolve queries or issues without the assistance of an agent. 93 reviewers of Drift have provided feedback on this feature. 
Integrations (5)
- MS Teams Integration 
- This software integrates with Microsoft Teams. 92 reviewers of Drift have provided feedback on this feature. 
- Email Integration 
- This software integrates with popular email providers. This feature was mentioned in 95 Drift reviews. 
- Zoom Integration 
- This software integrates with Zoom. 91 reviewers of Drift have provided feedback on this feature. 
- Google Meet Integration 
- As reported in 88 Drift reviews. This software integrates with Google Meet. 
- Salesforce Integration 
- This software integrates with Salesforce. This feature was mentioned in 94 Drift reviews. 
Branding & Customizatio (3)
- Custom Booking Page 
- Provide the ability to create a custom booking page. 94 reviewers of Drift have provided feedback on this feature. 
- Personalized Links 
- Provide the ability to create custom scheduling URLs. This feature was mentioned in 93 Drift reviews. 
- Personalized Web Embed 
- Provide the ability to create a personalized web embed. 90 reviewers of Drift have provided feedback on this feature. 
Automatic Rules & Configurations (3)
- Set Working Hours 
- As reported in 95 Drift reviews. Allow users to set automatic working hours. 
- Automatic Updates 
- Automatically update calendars after a meeting has been booked. 90 reviewers of Drift have provided feedback on this feature. 
- Buffer Times 
- Provide the ability to incorporate buffer times, leaving time before and after meetings. This feature was mentioned in 93 Drift reviews. 
Customer Support (3)
- Text 
- As reported in 12 Drift reviews. Is able to process inquiries submitted by text data from live chat, email, or SMS 
- Speech 
- Based on 12 Drift reviews. Comprehends human speech and can transcribe it to text for processing 
- Knowledge Base 
- The AI is able to access the company's internal knowledge to inform and guide responses to customer inquiries This feature was mentioned in 12 Drift reviews. 
Automation (3)
- Ticket Resolution 
- Based on 11 Drift reviews. The platform is able to automatically determine how to resolve help tickets without assistance by human agents 
- Customization 
- Based on 13 Drift reviews. The platform's responses to customers can be customized to improve comprehension, relatability, and emotional intelligence 
- Intelligent Routing 
- When the AI is unable to process a particular type of customer request, it is able to determine which is the best agent to refer the ticket to This feature was mentioned in 12 Drift reviews. 
Artificial Intelligence (3)
- Learning 
- Based on 13 Drift reviews. The AI platform is able to learn over time on how to interpret each type of customer inquiry and improve the quality of their responses 
- Language 
- Multilingual capabilities allow the AI to process inquiries from many languages 13 reviewers of Drift have provided feedback on this feature. 
- Conversational AI 
- As reported in 14 Drift reviews. The AI's responses to customer inquiries provide human-like organic conversations. The platform is able to understand a question no matter how it's worded and provide comprehensive answers 
Generative AI (12)
- AI Text Generation 
- Based on 88 Drift reviews. Allows users to generate text based on a text prompt. 
- AI Text Summarization 
- Based on 86 Drift reviews. Condenses long documents or text into a brief summary. 
- AI Text Generation 
- Allows users to generate text based on a text prompt. This feature was mentioned in 31 Drift reviews. 
- AI Text Summarization 
- Condenses long documents or text into a brief summary. 30 reviewers of Drift have provided feedback on this feature. 
- AI Text Generation 
- As reported in 85 Drift reviews. Allows users to generate text based on a text prompt. 
- AI Text Summarization 
- As reported in 83 Drift reviews. Condenses long documents or text into a brief summary. 
- AI Text Generation 
- Based on 83 Drift reviews. Allows users to generate text based on a text prompt. 
- AI Text Summarization 
- Condenses long documents or text into a brief summary. This feature was mentioned in 81 Drift reviews. 
- AI Text-to-Speech 
- Based on 81 Drift reviews. Simulates human-like speech from text inputs. 
- AI Text Summarization 
- Condenses long documents or text into a brief summary. This feature was mentioned in 20 Drift reviews. 
- AI Text Generation 
- Allows users to generate text based on a text prompt. 32 reviewers of Drift have provided feedback on this feature. 
- AI Text Summarization 
- Based on 32 Drift reviews. Condenses long documents or text into a brief summary. 
Agentic AI - Bot Platforms (7)
- Autonomous Task Execution 
- Capability to perform complex tasks without constant human input 
- Multi-step Planning 
- Ability to break down and plan multi-step processes 
- Cross-system Integration 
- Works across multiple software systems or databases 
- Adaptive Learning 
- Improves performance based on feedback and experience 
- Natural Language Interaction 
- Engages in human-like conversation for task delegation 
- Proactive Assistance 
- Anticipates needs and offers suggestions without prompting 
- Decision Making 
- Makes informed choices based on available data and objectives 
Agentic AI - Customer Self-Service (7)
- Autonomous Task Execution 
- Capability to perform complex tasks without constant human input 
- Multi-step Planning 
- Ability to break down and plan multi-step processes 
- Cross-system Integration 
- Works across multiple software systems or databases 
- Adaptive Learning 
- Improves performance based on feedback and experience 
- Natural Language Interaction 
- Engages in human-like conversation for task delegation 
- Proactive Assistance 
- Anticipates needs and offers suggestions without prompting 
- Decision Making 
- Makes informed choices based on available data and objectives 
Agentic AI - AI Sales Assistant (7)
- Autonomous Task Execution 
- Capability to perform complex tasks without constant human input 
- Multi-step Planning 
- Ability to break down and plan multi-step processes 
- Cross-system Integration 
- Works across multiple software systems or databases 
- Adaptive Learning 
- Improves performance based on feedback and experience 
- Natural Language Interaction 
- Engages in human-like conversation for task delegation 
- Proactive Assistance 
- Anticipates needs and offers suggestions without prompting 
- Decision Making 
- Makes informed choices based on available data and objectives 
Agentic AI - Conversational Marketing (7)
- Autonomous Task Execution 
- Capability to perform complex tasks without constant human input 
- Multi-step Planning 
- Ability to break down and plan multi-step processes 
- Cross-system Integration 
- Works across multiple software systems or databases 
- Adaptive Learning 
- Improves performance based on feedback and experience 
- Natural Language Interaction 
- Engages in human-like conversation for task delegation 
- Proactive Assistance 
- Anticipates needs and offers suggestions without prompting 
- Decision Making 
- Makes informed choices based on available data and objectives 
Agentic AI - Business Scheduling (2)
- Autonomous Task Execution 
- Capability to perform complex tasks without constant human input 
- Multi-step Planning 
- Ability to break down and plan multi-step processes