NITIN KUMAR PANWAR
Mobile: 09899932047 E-Mail: nitinpanwar2011@gmail.com
Assignments in the field of:
Sales & Marketing Business Development Distribution
Location Preference: Delhi NCR
PROFESSIONAL SNAPSHOT
A dynamic professional with valuable experience of over 2 years in the field of Sales & Marketing, Business
Development, Distribution Management, Key Account Management and Client Relationship Management.
Currently associated with GODFREY PHILIPS INDIA, DELHI as Sales & marketing executive.
Expertise in managing all phases of sales development cycles, from prospecting, detailed presentations &
negotiation to closing & follow up activities.
Hands on experience in exploring and developing new markets, appointing channel partners, accelerating growth
& achieving desired sales goals.
Ability to formulate marketing and sales strategies & promotion plans for business generation.
Significant exposure in cementing healthy relationship for generating business, leading towards accomplishing
business and corporate goals.
An excellent communicator with good interpersonal and analytical skills.
Motivated by internal standards of excellence to overachieve expectations and exceed all set goals.
AREAS OF EXCELLENCE
Sales & Marketing:
Implementing strategies for market penetration by identifying and launching new products and increasing the
share of the existing products.
Creating market advertising presentations, distribution management to increase sales activities.
Reviewing and interpreting the competition and market information to fine-tune the marketing strategies.
Creating & executing various promotional activities for company products.
Business Development:
Conducting sampling for the new launch brand.
Market surveys & research for the new product launch.
Giving brand awareness to people and making sure success of new product launch.
Distribution Management:
Networking with financially strong and reliable dealers and distributors resulting in deeper market penetration.
Building & maintaining good relationships with channel members in order to ensure a conflict free environment
and enhance the profitability of channel partners.
Handling demand forecasting & managing inventory; ensuring optimum inventory levels with channel partners to
ensure timely deliveries to the customers.
Handling collection, pending payments & debtor status and achieving nil outstanding.
Organising dealer and retailer meetings.
Key Account Management:
Conducting Sales promotion activity
Conducting ATL & BTL advertisement.
Providing prompt & superior customer support & building market credibility through loyalty programmes.
Developing effective relationship with significant clients to ascertain rendering of quality service and achieving
customer delight for business retention/enhancement.
CAREER RECITAL
GODFREY PHILIPS INDIA AS SALES & MARKETING EXECUTIVE
Accountabilities
Managing primary, secondary and channel sales in the assigned territory thereby enhancing distribution.
Developing & effectuating strategies in order to attain the daily and monthly sales target.
Creating plans to increase the coverage and activation of new outlets; ensuring their effective implementation.
Managing the Distributors; organising promotional activities to increase the brand awareness.
Keeping a close track of the competitor activities.
Planning the monthly sales targets; conducting team review on a daily basis for secondary and primary sales.
Attainments
Successfully increased sales from set target to another.
Enhanced the coverage from of product from 1 packets to 35 packets in a territory.
Played a pivotal role in the making successful implementation of new brand call FS1 in market.
Won Performance reward.
Enhanced market share through various strategic initiatives such as:
o Team Management; Territory Development.
o Reporting marketing activities on a daily basis.
o Activating new outlets.
Project Executed
Title : xpert advisor programme
Role : Handled the following tasks:
Undertaking the initiative to directly take involvement to create new brand .
Giving a hint to the customer for a new product launch.
Highlighting to the customers on how they are being so important to create their own brand.
Making new brand a huge success in market.
Aug 09-aug10 DUGAR SPICES & FOOD PVT LTD, Delhi as Sales executive
Accountabilities
Developing & implementing plans in order to generate revenue.
Managing primary sales.
Market penetration for the products for channel sales.
ACADEMIC CREDENTIALS
MBA (Marketing & IB) from ASIA PACIFIC INSTITUTE OF MGT STUDIES.
B.Com. (Accountancy) from PANJAB University with 55% marks in the year 2007.
SUMMER INTERNSHIP
Organisation : SONY ERRICSSON.
Project : SALES PROMOTION SCHEMES OF SONY ERICSSON
Duration : Apr’08 – Sep’08
Role : The training imparted exposure to Sales and PROMOTION .
DISSERTATION
Title : The Impact of Advertisement on Indian Consumers
Scope : The findings of the dissertation were that advertising increases the sales of products. It helps in
enhancing brand awareness and placing the brand always on the Top of the Mind of customers during the purchase of
particular product.
IT SKILLS
Well versed with BASICS in COMPUTER.
PERSONAL DOSSIER
Date of Birth : 7TH MAR 1988
Address : SARITA VIHAR,NEW DELHI-110076
Languages Known : Hindi, English, and Punjabi