SIOCLED "Chocolate World"

MARCELA RIOS PALACIO COD. 111212 NATHALIA ANDREA MEZA CASTAO COD.111209

SUBMITTED TO: FABER MAURICIO CASTAO

TECNOSISTEMAS ADMINISTRATION COMPANIES SAID PROJECT ENGLISH CHINCHIN 2012 SIOCLED

SLOGAN: Come ... relax, enjoy, in the world of chocolate!

MISSION

SIOCLED offers customers the opportunity to enjoy an exclusive and innovative, where fruits, ice cream, especially chocolate, make a winter afternoon something delicious and different, as our service is to give comfort and joy through exquisite combinations and a good social environment.

VISION

SIOCLED for 2012 seeks to have a position in the local market, providing the best services and exclusive range in our products, and create a branch to another part of town, and thus become a place of choice.

MARKET RESEARCH

1.1 Analysis of the Sector:

The evolution that has suffered salads market locally has been short, it has not been innovative ideas that impact the community; statistical records show that in the commercial Manizales service offering salads and sweets are very few low profile, since these facilities do not have sufficient financial resources to meet the demand for advertising as well not have innovative products, because the products offered are very basic and normal fruit salad, banana split, common parlor, and these products if not have something new and innovative people will have an option to visit the place and want to be in a brand new guild, on the other hand the decoration of the premises are simple, do not attract attention and are normal and basic services, something different from our local, as this will feature an attraction in its design, and will feature new products and to more attractive chocolate, and that advertising will be such that people will be etched into our brand will not just be to go to try our product but will become a familiar place and entertainment for all age chocolate lover.

1.2 Definition of Market: Our market is defined as follows: - Demographic Description: Company Size: Micro enterprise. Age: between 12 and 40 years. Gender: female and male. Income Level: One of the target audiences are students who do not have a steady income, however, an estimate is 2 SMLV because our product has a price range. - Geographical Description: The field is set for our local cable, since it is an area of great commercial influence also is an upper class residential area, and close to the university sector. - Description Psychographic: Social Class: Middle and high (layers 3-6) 1.1 Evaluation of Competition: CORPORA TE NAME ADDRESS TELEP HONE PAG. WEB FEATURES

Chanty Fruit Confamiliar es The Law

Cra 22 Calle 27 Parallel Avenue 50th Street Cra 22 Calle 19

887654 3 880672 8 884567 8

Success

Founders Mall

887231 4

Carulla Fresh Fruit Salads & Patacn Fritymix

Cable Plaza Mall Calle 18 Cra 21 Cra 23- 45th Street calle 48 25 14

880976 1 887653 4 885987 4 884692 2

Service buffet, salads and fruit salads, the price is based No on weight of the product purchased. Buffet service, good location www.confamiliares in the supermarket, fruit .com salads www.infoguiabogot Service buffet, salads and a.com / Manila / fruit salads, the price is based supermarkets / on weight of the product stores-law purchased. www.grupoexito.co m.co/Plantillas/Imp resion.aspx? Sitio=http://www.gr upoexito.com.co/pr Service buffet, fruit salads, ensa/&Lista=Notici the price is based on weight as_Exito&CampoT of the product. itulo=T %C3%ADtulo&Ca mpoContenido=Cu erpo&Dato=40 www.carulla.com / Service buffet, fruit salads, Alliances / the price is based on weight hogar.html of the product Service buffet, fruit salads, No the price is based on weight of the product. Buffet, salads and fruit salads No price depends on the quantity selected. Salads and fruit salads, buffet service, the price is based on No weight of the product purchased.

1.4 Concept of Product or Service: Our product has a major characteristic of which is the black and white chocolate. Our service is two modes: the usual, which is that the client asks the waiter what you want to consume, and the buffet, which is that it prepares the client wants to consume. Our products will have great variety, as is fruit, ice cream, and our main product chocolate.

The design of the products as they will not have consistency salad served in containers, very striking different shapes, sizes and colors. The design of the room is an abstract design mainly white and coffee as they are the colors of our main product, which will have a distribution will be in the annexes.

1.5 Distribution Strategy and Advertising: We know our products by many ways, as do a tasting of some of our products in different sectors (universities, colleges, industry cable), also create special coupon on different days a week, in order to motivate people to consume our product, we will create specials like "pay 1 Get 2" in our favorite products, create a card of "accumulation points" where for every purchase the customer will receive one point, every product we sell will have a certain amount of points and after accumulating totally free may receive the desired product.

Advertising and media that we use? We will use advertising as banners in different sectors of Manizales, flyers with some of our products and invite you to visit our store, we will make a sort of opening in one of the most recognized clubs in the city, where we show that our image is fresh and fun , attacking in a roundabout way as a potential market of young and high consumerism, use radio spots in the various stations of the city, just a website where we will show our products, prices, reservations, and we advertising to other companies to go getting into the regional market and to benefit from these media, with sponsorships. Product Banners Flyers Nightclub Opens PRICE LIST Amount 10 3.000 1 1 1 3 Total $ 300,000 $ 300,000 $ 1,200,000 $ 150,000 $ 90,000 $ 85,000 $ 2,125,000

Page Creating web Recording wedges Dissemination wedge NET TOTAL

of

Survey:

SIOCLED! The World of Chocolate Month ____ Year____ Name: __________________________ Occupation: ____________

Date: Day ____ Age: _____

1. You think of a place where the main attraction is the chocolate? a. Excellent b. Very Good c. Regular d. bad 2. How would you like the attention at a local fruit salads and chocolate? a. Style waiter b. Buffet style 3. What kind of products would you like to eat, with ingredients such as fruits, chocolate, ice cream variety, among others? ___________________________________________ _____________________________________________________ 4. What kind would you like or prefer fruits combine with chocolate? a. Apple b. Grapes c. Papaya d. Bananas and. strawberries Other: _______________________________________________________ 5. Much are you willing to pay for an innovative product with lots of chocolate? a. $ 3,000 b. $ 4,000 c. $ 5,000 d. $ 6,000 e. $ 7,500 f. $ 8,500 6. In that time would be available to enjoy our products? Days: __________________________ Hours: _________________ 7. In which sector of the city prefer this place?

Tabulation of data: Number of respondents: 32 - 100% 1. You think of a place where the main attraction is the chocolate? a. Excellent (15 - 47%) b. Very Good (14-44%) c. Regular (2-6%) d. Poor (1 - 3%) 2. How would you like the attention at a local fruit salads and chocolate? a. Style waiter (9-28%) b. Buffet Style (23-72%) 3. What kind of products would you like to eat, with ingredients such as fruits, chocolate, ice cream variety, among others? a. Water, Soda (2 - 6.25%) b. Brownie, Desserts, Cakes (4 - 12.5%) c. Fruits (3 - 9.4%) d. Ice cream, gelatin (5 - 15.6%) e. Small candy, marshmallow, gums, raisins, caramel, cheese, coconut, m & m's, cereal, cookies, pancakes, donuts (12 - 37.5%) f. No opinion (6 - 18.75%) 4. What kind would you like or prefer fruits combine with chocolate? (More than one) a. Apple (17 - 53.1%) b. Grapes (6 - 18.7%) c. Papaya (3 - 9.4%) d. Bananas (12 - 37.5%) e. Strawberries (23 - 71.2% Other: kiwi, orange, pear, gooseberries (3 - 9.4%) 5. Much are you willing to pay for an innovative product with lots of chocolate? a. $ 3,000 (2 - 6.2%) b. $ 4,000 (7 - 21.8%) c. $ 5,000 (11 - 34.3%) d. $ 6,000 (4 - 12.5%) e. $ 7,500 (4 - 12.5%) f. $ 8,500 (3 - 9.4%) No opinion (1 - 3.2%) 6. In that time would be available to enjoy our products? (More than one) Days: a. Tuesday (5 - 15.6%)

b. Wednesday (5 - 15.6%) c. Thursday (4 - 12.5%) d. Weekends (V-S-D) (30 - 93.7%) e. Holidays (3 - 9.4%) f. No opinion (1 - 3.2%) Hours: a. Tomorrow (0-0%) b. Afternoon (18 - 56.3)%) c. Night (12 - 37.5%) d. No opinion (2 - 6.2%) 7. In which sector of the city prefer this place? (More than one) a. Cyprus (8 - 25%) b. Cable Industry (23 - 71.9%) c. Sancancio (1 - 3.2%) d. Milan (2 - 6.2%) e. center (3 - 9.4%) f. Other (UAM, Plaza 51) (2 - 6.2%) g. No opinion (1 - 3.2%) CONCLUSIONS: With this survey we analyze that most people really like chocolate, and products with this ingredient has more room in the market, and therefore the business would be profitable, provided that this innovating and improving the quality of services and products, and we established that the set point is the correct location for the majority of respondents want the sector to be a commercial and highly influential people. In addition to most people they see a need for a place to provide these benefits.

1.6 Service After Sales: The strategies that we will implement to ensure the conservation of our customers, will be: the first is to create a database, which is constantly sent emails promoting our new products and promotions to them that customers frequently visit our store, as well with this they will feel "loved" for us and so give a touch of exclusivity as this is very important when it comes to retaining customers. The second will be linking sponsorship sector entities, which would place a stand with our products tasting campaigning in different social events of the city, and we will make a monthly party where topics could range from the chocolate party, to the party fruit, where people would attack a stratum and high standard of living, and so we would win more customers, making local and see our young, innovative and social. TECHNICAL STUDY

2.1 Description of Product or Service: The types of products that we offer are: Menu: - Banana Split - Traditional Fruit Salad - Strawberries, apples, kiwi, bananas, grapes, gooseberries, peach, pear, among others with cream and chocolate - Brownie with ice cream and chocolate - Baskets - Milkshake - Icehouse Buffet: - Different chopped fruit in containers - Cereals - Cream - Condensed milk - Whipped Cream - Yogurt - Gelatin - Raisins, marshmallows, gum, peanuts, coconut, grated cheese, crackers and chocolate chips and colors - White chocolate and black - Different types of ice cream

Specifications:

Menu: - Banana Split ($ 5,000): banana, ice cream, cream chatilly, cream, wafers, peanuts, chocolate. - Traditional Fruit Salad ($ 5,000): chopped fruit (mango, banana, apple, pear, strawberries, grapes, papaya), special cream (whipped cream, milk, condensed, and special), cheese, chocolate. - Fruits with cream and chocolate ($ 3,000): fruit (which the customer chooses), cream, chocolate, chips of colors. - Brownie with ice cream and chocolate ($ 4,500): Brownie ice cream (the flavor that the customer chooses), chocolate wafer. - Baskets ($ 3,500): cookie basket, ice cream (which the customer chooses), wafers, peanuts, colored chips, condensed milk, chocolate. - Milkshake ($ 4,000): ice cream (the flavor that the customer chooses), milk. - Ice Cream (simple cone: $ 2,000, large cone: $ 3,000): ice cream (the flavor that the customer chooses), and also choose dressings.

Buffet: - The client prepares their product to taste, and is charged by weight.

Technology to Use: - Refrigerators - Blenders - Blenders

2.2 Description of the Process:

i. Process Service buffet

initiatio n

receiving customer

materials offer buffet service

passing the product

pass the collection account

receive money

make invoices

ask customer satisfaction

end

ii. Proceso Servicio Mesero

initiatio n receiving customer offer menu Order decision making pass purchase order to the kitchen area Are the ingredients are ready?

no
make invoices

yes
verify the ingredients prepare the order serve the order removing clean dishes and table passing collection account receive money make invoices ask customer satisfaction end

2.3 Needs and Requirements:

- Banana Split Inputs: Plate elongated Bucket 1 Banana 3 scoops of ice cream (different flavors) Melted chocolate Chantilly cream, and cream 3 Cherries Peanuts Manufacturing Process: Cut the banana in half, horizontally. The elongated vessel (plate) are placed two banana slices one at each side. Half is placed in each of the ice balls so that they are well distributed. On each scoop of ice cream is poured a layer of chocolate. Then covered over with a little cream and Chantilly cream, putting a cherry in the center and peanuts around it. Facilities, equipment and personnel: Facilities must have adequate cooling to handle ice cream and fruit dishes are of different styles and colors in porcelain, chantilly cream must be in a sturdy container. It must have a large kitchen, well laid out and very neat, with basic cooking implements as knives, spoons and containers of all types in general. Staff must be trained to perform various activities in the kitchen, from cutting the fruit to fully assemble the dish. Production Capacity: Always be ready for any change, depends on the occurrence of the customers, and the application of the plate. Inventory: There must be a daily inventory control at the time of closure of the premises previously leave the inventory ready for the next day, in the morning, ordering the necessary requirements so there are no missing to any product . - Fruit Salad Inputs: 1 cup

 Bucket Middle Mango small papaya Media Apple Media Media Pera 5 Strawberries 1 banana 5 Grapes 2 Waffles Cheese Melted chocolate Special cream Manufacturing Process: Chop the fruit into small pieces (apple, mango, papaya, strawberries, pears, bananas), grapes are split in half. Add the fruit in the glass. Sprinkle with special cream all over melted chocolate and cheese. It is decorated with two wafers. Facilities, equipment and personnel: Facilities must have adequate cooling for handling fruits, vessels will be different colors of porcelain. It must have a large kitchen, well laid out and very neat, with basic cooking implements as knives, spoons and containers of all types in general. Staff must be trained to perform various activities in the kitchen, from cutting the fruit to fully assemble the dish. Production Capacity: Always be ready for any change, depends on the occurrence of the customers, and the application of the plate. Inventory: There must be a daily inventory control at the time of closure of the premises previously leave the inventory ready for the next day in the morning ordering the necessary requirements so that there are missing for any product. - Brownie with ice cream and chocolate Inputs: Square Plate

 Bucket Brownie 2 scoops of ice cream Melted chocolate Barquillo Manufacturing Process: Place the dish a brownie box next to two scoops of ice cream and drizzle with melted chocolate, decorate with waffles. Facilities, equipment and personnel: Facilities must have adequate cooling for managing ice, plates are of different styles and colors in porcelain, you must have a large kitchen, well laid out and very neat, with basic cooking implements as knives, spoons and containers of all types in general. Staff must be trained to perform various activities in the kitchen, from cutting the fruit to fully assemble the dish. Production Capacity: Always be ready for any change, depends on the occurrence of the customers, and the application of the plate. Inventory: There must be a daily inventory control at the time of closure of the premises previously leave the inventory ready for the next day in the morning ordering the necessary requirements so that there are missing for any product. - Fruits (only one) with cream and chocolate

Inputs: 1 cup Bucket Fruits, options (7 strawberries, 2 apples, 2 bananas, 10 Grapes) Melted chocolate Color Chips Manufacturing Process: Chop the fruit into small pieces chosen. Add the fruit in the glass. Sprinkle all with the special cream, melted chocolate on top and finally decorate with colored chips.

Facilities, equipment and personnel: Facilities must have adequate cooling for handling fruits, vessels will be different colors of porcelain. It must have a large kitchen, well laid out and very neat, with basic cooking implements as knives, spoons and containers of all types in general. Staff must be trained to perform various activities in the kitchen, from cutting the fruit to fully assemble the dish. Production Capacity: Always be ready for any change, depends on the occurrence of the customers, and the application of the plate. Inventory: There must be a daily inventory control at the time of closure of the premises previously leave the inventory ready for the next day in the morning ordering the necessary requirements so that there are missing for any product. - Ice Cream basket

Inputs: 2 or 3 scoops of ice cream according to customer preference 1 cookie basket Color Chips Melted chocolate Condensed milk 2 waffles Peanut 1 plastic spoon Manufacturing Process: In the basket should put 2 or 3 scoops of ice cream according to customer preference, should be placed over melted chocolate and condensed milk to taste, besides the color chips, peanuts and wafers both as decoration. Facilities, equipment and personnel: Facilities must have adequate cooling for managing ice cream, pastry baskets are. It must have a large kitchen, well laid out and very neat, with basic cooking implements as knives, spoons and containers of all types in general. Staff must be trained to perform various activities in the kitchen, from cutting the fruit to fully assemble the dish.

Production Capacity: Always be ready for any change, depends on the occurrence of the customers, and the application of the plate.

Inventory: There must be a daily inventory control at the time of closure of the premises previously leave the inventory ready for the next day in the morning ordering the necessary requirements so that there are missing for any product. - Frozen Smoothie

Inputs: 2 scoops of ice cream (the flavor is chosen by the client) tablespoon ice 3 ounces of milk Blender Long Glass Skinny Manufacturing Process: Blend all ingredients in blender until you have the desired look, serve in the glass and put the cigarette. Facilities, equipment and personnel: Facilities must have adequate cooling for ice management, vessels will be plastic. It must have a large kitchen, well laid out and very neat, with basic cooking implements as knives, spoons and containers of all types in general. Staff must be trained to perform various activities in the kitchen, from cutting the fruit to fully assemble the dish. Production Capacity: Always be ready for any change, depends on the occurrence of the customers, and the application of the plate. Inventory: There must be a daily inventory control at the time of closure of the premises previously leave the inventory ready for the next day in the morning ordering the necessary requirements so that there are missing for any product. SUMMARY TABLE "STATEMENT OF MACHINES AND TOOLS"
INPUT QUANTIT PRICE

Y Elongate dishes square plates normal vessels long glasses spoons holders Knives Plastic Trays Buckets blenders Shakers refrigerators Glass shelves (shelves) Caps for decks Hall Tables Lounge Chairs cash register computer 20 40 40 20 100 100 10 10 5 3 3 4 20 20 8 35 1 1 220 320 240 160 450 450 450 130 $ 33 $ 210 $ 150 $ 6.8 million $ 1,000,000 $ 420 $ 2.8 million $ 315 $ 450 $ 1.8 million $ $ $ $ $ $ $ $

SUMMARY TABLE "RAW MATERIAL INVENTORY" INPUT bananas QUANTIT Y 20 kg PRICE $ 21 $ 330 $ 170 $ 204 kg kg kg kg kg kg kg $ 162 $ 140 $ 45 $ 66 $ 162 $ 78 $ 170 $ 228 $ 360

Ice Cream (assorted 10 flavors "box") Chocolate sweet in pill boxes (N / B) Chantilly Cream (boxes) cherries Cream (large jars) mangos papayas apples pears strawberries grapes Waffles (boxes) 20 10 20 20 20 25 30 20 20 30 50

cheese Brownie (bags x 10 units) Color Chips (bags) Chocolate Chips (bags) Cookies baskets (boxes)

13 kg 20 25 25 50

$ 207 $ 203 $ 138 $ 143 $ 360 $ 240 $ 160 $ 80 $ 112

Ice cream cone holder 50 (boxes) Condensed milk (large 20 jars) Peanuts (bags) 20 Milk (1000 ml boxes) 50

- Training: Employees of our company, training will be provided by others, time management, customer service, sales, among others. Also give training in cooking, cold food preparation, and efficient resource utilization. - Infrastructure:

ADMINISTRATIVE AND LEGAL STUDIES

3.1 Organizational structure:

CARGO Administrat or DESCRIPTION Person will be responsible for seeing that the establishment has needs and make the best decision for their proper functioning. The hours will be 10 am - 01 pm, 03 pm - 10 pm. Person in charge of the kitchen, preparing meals and maintaining it. The hours will be 10 am - 01 pm, 03 pm - 10 pm. FUNCTIONS This person will manage all the logistics of receiving client to define inventory as raw material needed for the preparation and sale of the various menus, and be responsible for being aware of all the needs of the establishment and control everything . This person would be responsible for the preparation of different dishes to the menu "normal", and the preparation of each of the ingredients from the shelves to the menu "buffet". In addition this person will be responsible for having the kitchen clean and organized, bringing in inventory control. These people were in charge of serving customers who want to be served, and provide care to those without these being served, and these people were in charge of setting up and cleaning the bathrooms. PROFESSIONAL PROFILE They need a person with knowledge management and decision making, with a minimum of one year experience. SALARY He canceled a salary of $ 800,000 plus benefits.

Cook

They need a person who is in the ability to prepare any dish on the menu set, in addition to creating new dishes to impress clients.

He canceled a salary of $ 750,000 plus benefits.

Waiters

Persons entrusted to public attention, grooming and public area of the establishment. The hours will be from 9:30 am - 01 pm, 2:30 pm - 10 pm. (two shifts)

They need someone with knowledge in customer service, with good grooming, and university.

He canceled a salary of $ 350,000 plus benefits.

- Organization:

3.2 Constitution of the Company: As we have previously stated SIOCLED is a company built for 3 people, complying with the laws established to be at least 2, each must answer for the obligations assumed by the company is formally constituted as also for its financial contribution, this must be paid fully at the time of setting up the company and shall be divided into shares of equal value each. The kind of society will be limited because of its benefits is the best option according to decision of the members. Having as legal name SIOCLED LTDA. On the taxes, interest and labor obligations each must respond in proportion to their contributions and in proportion by which had the fiscal year. The governance of the company will be in charge of the three partners, and its number of votes according to the amount of capital. The address can also be left to an administrator. After being incorporated society to make the transfer of participation in the share capital or the inclusion of new partners will subsequently only a reform of statutes. The company will have a tax inspection only if a number of members excluded from the administration so requires (at least 20% of the capital). For the December 31 of the preceding year is greater than or exceed 5000 statutory minimum wage and / or gross receipts are greater than or exceed 3,000 statutory minimum wage is obliged to have the company auditor. The distribution of profits shall be governed by the rules of the corporation (the distribution of profits is determined by the general membership at the end of each year and are distributed in proportion to the capital and the distribution is not less than 50% utilities except that 78% of shareholders approve it). According to Chapter II of the Commercial Code the following is the process for building the company legally:

CHAPTER II.

CONSTITUTION AND TESTING OF COMMERCIAL ARTICLE 110. <REQUISITOS FOR ESTABLISHING A SOCIEDAD>. Commercial society is constituted by public deed in which state: 1) The name and address of the persons involved as grantors. With the name of natural persons should indicate their nationality and legal identification documents, with the name of a legal person, law, decree or writing that derives its existence;

2) The class or kind of society that is constituted and the name of it, made as provided in relation to each of the types of companies regulated by this Code; 3) The domicile of the company and the various branches established in the act of incorporation; 4) The social object, ie the company or business of the company, making a clear and complete statement of the main activities. Be ineffective stipulation under which the object is extended to activities listed as undetermined or do not have a direct relationship with that; 5) Social capital, the part of the undersigned and paid by each partner in the act of incorporation. In joint stock companies shall also indicate, the capital subscribed and paid, class and nominal value of the shares representing the capital, in the form and terms to be canceled due fees, which period may not exceed one year; 6) How to manage corporate business, indicating the functions and powers of the directors, and to reserve the associated meetings and membership meetings, according to the legal regulations of each type of society; 7) The time and manner of convening and constituting the assembly or the shareholders' meeting in regular or special session, and how to deliberate and make agreements on matters within its jurisdiction; 8) The dates should be inventories and balance sheets, and how to be apportioned benefits or profits of each fiscal year, indicating the reservations to be made; 9) The precise duration of the society and the causes of early dissolution thereof; 10) The way to make the settlement, once dissolved society, indicating that the goods have to be returned or distributed in kind, or the conditions under which, in the absence of such information, may be made in kind distributions;

11) If differences occur partners together or with society, on the occasion of the social contract, are subject to arbitration or conciliators and, if so, how to make the appointment of the arbitrators or friendly settlors; 12) Name and address of the person or persons to legally represent the company, specifying their powers and duties, when this function is not applicable, by law or by contract, to all or any of the partners; 13) The powers and duties of the auditor, when the charge is provided for in the law or the statutes, and 14) Other covenants that are compatible with the nature of each type of company, stipulating partners to regulate relations giving rise to the contract.

ARTICLE 111. <INSCRIPCIN Public deed OF REGISTRY COMERCIO> CHAMBER. A copy of the charter will be registered in the commercial register of the Chamber of Commerce with jurisdiction over the place where the company establishes his principal residence. If you are set up branches or other homes, the deed must be recorded also in the chambers of commerce that correspond to the locations of these branches, if not in the same district as the principal residence chamber. When making contributions of property or real rights relating to that class of goods or to establish liens or limitations on them, the charter must be recorded in the form and place prescribed in the Civil Code for acts related to real property .

ARTICLE 112. <EFECTOS OF NO RECORD COMPANY COMERCIO> before the House. While the charter is not recorded on the camera for the principal residence of the company, the contract will be taxable to third, but delivery has been accomplished on the contributions of the partners.

ARTICLE 113. REQUIREMENT IN WRITING <OMISIN SOCIAL>. If the charter is omitted any provision referred to in Article 110, or incompletely expressed or disagree with the legal system of the respective type of society, may be granted additional scriptures, by the same partners, before then the corresponding entry. Such writings shall be incorporated in the act of incorporation.

ARTICLE 114. <INDETERMINACIN OF POWERS OF DIRECTORS OF SUCURSALES>. When in the same charter not determine the powers of the directors of the branches, should be given a power by deed, which is recorded in the corresponding chamber of commerce branch locations. In the absence of such power means that these managers are empowered, as principal administrators, to bind the company in business development of all social.

ARTICLE 115. <IMPUGNACIN WRITING OF REGISTERED LEGALMENTE>. Done duly recording the charter, the contract may not be contested but substantive defects or vices, as provided in Articles 104 and following of the Code.

ARTICLE 116. COMMERCIAL <Registering ACTIVIDADES>-requisite to start. Companies may not initiate activities in social enterprise development without making the commercial register of the articles of association and civil when contributions of property, or without having obtained the operating license from the Superintendency of Companies, in the case of companies under the law requiring such permission before exercising its object. PARAGRAPH. Administrators who act without any devices filling the requirements of this article, shall be jointly liable to partners and third parties to the transactions entered into or executed on behalf of the company, without prejudice to other legal sanctions.

ARTICLE 117. EXISTENCIAS, <PRUEBA OF CONTRACT CLAUSES AND REPRESENTATIONS SOCIEDAD>. The existence of the company and the terms of the contract shall be tested with certification of the Chamber of Commerce of the main domicile, which will include the number, date and notary of the articles of association and contract reforms, if any, the certificate shall state, in addition, the date and number of providence by which he was awarded the operating license and, in any event, the evidence that the company is not dissolved. To test the performance of a company certification suffice respective chamber, with the names of the representatives of the powers conferred on each of them in the contract and agreed to limitations such powers, if any.

ARTICLE 118. <INADMISION TEST AGAINST UNDER THE ESCRITURAS>. Facing third and society not admit evidence of any kind against the tenor of the deeds executed subject to Articles 110 and 113, or to justify the existence of agreements not expressed in it.

ARTICLE 119. <REQUISITOS OF PLEDGE AGREEMENT SOCIEDAD>. The promise of partnership agreement must be in writing, with the terms to be expressed in the contract, as provided in Article 110, and specifying the terms and conditions set the date to be lodged and society. The condition shall be considered failed if I tarry over two years to be fulfilled. COMMITTING jointly and severally liable for the transactions entered into or executed on business development of the company promised, before its establishment, whatever legal form it is agreed to.

ARTICLE 120. LEGISLATION <TRANSITO VIGENTE>. Societies validly acquired rights and obligations of such societies under the rule of law, subsist under the subsequent law, but social and administration under the contract relations, both between partners as to third will be subject to the new law.

ARTICLE 121. Partnerships and <CONSTITUCIN IN COMANDITA>. The collective name societies and may become simple limited private document, not subject to the provisions of this Code, where no commercial activities are proposed as the main object, but the corresponding document must include the stipulations that brings the 110 and be registered in the commercial register, as well as the reform of the social contract so that such provisions and reforms to be effective against third parties. 3.3 Analysis SWOT: Weaknesses Do not have a bank record, what prevents us to borrow money for the constitution of the company. We are in a period in which we are mainly making known to the public. Being a small company just starting their journey, the manufacture of products may be reduced, thus revenue and maintenance of the company.

 We have little experience in the service sector.

Opportunities We have expertise in business management and marketing techniques. In technological terms we are on the same level as the competition. We are young and this allows us to provide our customers and innovative alternatives. As young entrepreneurs we support the government to invest in our company.

Strengths We will have advertising throughout the city, generating expectations and attracting the target audience. The uniqueness of our facility and products will be a key differentiator in the market. We will provide regular training to our employees on issues of personal and professional interest.

Threats We have plenty of competition, although services are not equal. Climate change could be an impediment to the sale of certain products. We do not have sufficient financial resources to establish the company. FINANCIAL REVIEW BUDGET UNITS TO SELL:
period % Sales increase Units to sell 13.440 2.011 2.012 10,00% 14.784 2.013 10,00% 16.262 2.014 10,00% 17.889 2.015 10,00% 19.678

BUDGET total production cost per unit:

period Cost of Raw Materials MOD cost CIF Total cost of production Production cost X pcs 2.011 15.120.0 00 9.316.80 0 38.090.6 50 62.527.4 50 4.652 2.012 17.130.9 60 9.596.30 4 39.167.4 82 65.894.7 46 4.457 2.013 19.409.3 78 9.884.19 3 40.276.6 19 69.570.1 90 4.278 2.014 21.990.8 25 10.180.7 19 41.419.0 30 73.590.5 74 4.114 2.015 24.915.6 05 10.486.1 40 42.595.7 13 77.997.4 59 3.964

QUOTE OF OPERATING EXPENSES AND PER UNIT

Period Total Operating Expenses Total Expenses X unit 2.011 12.392.2 00 922 2.012 12.763.9 66 863 2.013 13.146.8 85 808 2.014 13.541.2 92 757 2.015 13.947.5 30 709

BUDGET PRICE PER UNIT

Rate of profit period Cost and Expense Per Unit Price per Unit 7,09% 2.011 5.574 6.000 2.012 5.321 6.180 2.013 5.086 6.365 2.014 4.871 6.556 2.015 4.673 6.753

INITIAL INVESTMENT BUDGET:

Cash Cycle period Working Capital: raw material 15.120.0 00 17.130.9 60 19.409.3 78 21.990.8 25 0 2.011 2.012 2.013 2.014

Direct labor CIF Operating Expenses Total annual Desemnbolso Disbursement period beginning Fixed Assets: Capex Pre-operating expenses: Construction licenses operating licenses other licenses Formation expenses Chamber of Cio others Total Initial Investment contributions Partners financing

9.316.80 0 38.090.6 50 12.392.2 00 74.919.6 50 0 19.712.5 00

9.596.30 4 39.167.4 82 12.763.9 66 78.658.7 12 0

9.884.19 3 40.276.6 19 13.146.8 85 82.717.0 75 0

10.180.7 19 41.419.0 30 13.541.2 92 87.131.8 65 0

0 0 0 250.000 380.000 0 20.342.5 00 12.000.0 00 8.342.50 0

BUDGET STATEMENT:
Income tax rate period sales COGS Gross Profit Operating Expenses operating income Expense Profit before tax 32,00% 2.011 80.640.0 00 62.527.4 50 18.112.5 50 12.392.2 00 5.720.35 0 1.441.34 1 4.279.00 9 2.012 91.365.1 20 65.894.7 46 25.470.3 74 12.763.9 66 12.706.4 08 1.217.12 8 11.489.2 80 2.013 103.516.681 69.570.190 33.946.492 13.146.885 20.799.607 948.073 19.851.533 2.014 117.284. 400 73.590.5 74 43.693.8 26 13.541.2 92 30.152.5 34 625.207 29.527.3 27 2.015 132.883. 225 77.997.4 59 54.885.7 67 13.947.5 30 40.938.2 36 237.768 40.700.4 68

Income tax net

1.369.28 3 2.909.72 6

3.676.57 0 7.812.71 0

6.352.491 13.499.043

9.448.74 5 20.078.5 82

13.024.1 50 27.676.3 18

CALCULATION OF PERFORMANCE REQUIRED MINIMUM TSA (TMRR):

Rf Rm beta Country Risk Exchange Rate Risk Investor risk T.M.R.R. 2,00% 5,50% 1,2 5,00% 0,00% 10,00% 21,20% DTF TES 3,00% 8,00%

FINANCIAL ASSESSMENT PROJECT:

period Initial Investment Operating Profit Operating Tax depreciation Debt settlement Tax Benefit Net Cash Flow 20.342.5 00 16.711.1 01 45,10% 24,39% 0 20.342.5 00 2.011 2.012 2.013 2.014 2.015

5.720.35 0 1.830.51 2 2.196.25 0 2.562.40 4 461.229 3.984.91 4

12.706.4 08 4.066.05 1 2.196.25 0 2.562.40 4 389.481 8.663.68 5

20.799.6 07 6.655.87 4 2.196.25 0 2.562.40 4 303.383 14.080.9 62

30.152.5 34 9.648.81 1 2.196.25 0 2.562.40 4 200.066 20.337.6 36

40.938.2 36 13.100.2 36 2.196.25 0 2.562.40 4 76.086 27.547.9 33

Net present value (NPV) Internal Rate of Return Per / Gan

CONCLUSION:

Financially this project is accepted because it recovers the initial outlay ($ 20,342,500), and now weights obtained an additional gain of $ 16,711,101, resulting in a rate of return of 45.10% per year, compared to costs about 20.71%.

CONCLUSIONS

With this project we understand the importance of creating products and services with added value, because we understand that every day the market evolves and becomes more demanding, as there are many companies that offer similar products, but how to diversify the products or services is in the way we do advertising and as we sell our products to generate the impact and win customers.

Considering that we are completing an important stage in our lives, and we have administrative concepts and holistic knowledge of market needs, we develop a project that is the easiest way to impact our professional lives, because we are aware of company creation is not an easy issue but if a work option, and would be the easiest way to create jobs and contribute to the growth of our region, it is important to generate different companies and new services that make it attractive to the public and generate a return economical.

 Through market research can be more accurate with the information acquired including surveys that provide data to conclude a fashion, that is, the highest percentage per question. The survey concluded contributions in various reviews that are positioned in their own tastes or diversity of personality, but they actually have different arguments. Overall SIOCLED company is an excellent project which is positioned as business idea and precise extent of earnings through profits can be a company in the region to export character and international expansion

Finally it was important to have analyzed the market in this way, for we know that as our company "SIOCLED" there are many, and market all have something different, but the objective of this paper is to give something different to the services offered and we know what we as a company will want to offer something shocking, because we have everything necessary to make our company no other on the market but that impacts their promotions, advertising, and how to reach the public, this is one of higher learning, the way how to reach the public and provide extra services like our products.