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Gorgias MCP Cookbook

Ready-to-fork recipes for the Gorgias MCP — automate your helpdesk and AI Agent from Claude, ChatGPT, or Cursor.

A collection of playbooks for getting more out of the Gorgias MCP. Each recipe is a starting point, not a finished product — copy it, swap in your own policies, tags, and thresholds, and run it. Connect once, then automate the support work you'd otherwise do by hand.

These recipes don't re-explain how Gorgias works — the MCP already knows that. They show you what to do with it.


What is the Gorgias MCP?

The Gorgias MCP is a first-party connector that plugs your Gorgias account into any AI client that speaks MCP — Claude, ChatGPT, Cursor, and more. Once connected, your AI assistant can read and act on your tickets, customers, tags, macros, knowledge (Skills), Workflows, and AI Agent settings — all scoped to your account, via OAuth.

Setup takes ~2 minutes. See the official install guide.

https://mcp.gorgias.com/mcp

You'll be prompted for your subdomain, then sign in with your Gorgias credentials.


Recipes

Each recipe lives in recipes/ as a self-contained SKILL.md. Copy the folder into your AI client's skills directory (e.g. ~/.claude/skills/), or just paste the workflow into a chat. Recipes are grouped by who gets the most out of them — but many serve more than one team, so browse across.

🎧 For the CX / Support Lead

Protect CSAT and SLA, automate the repetitive volume, prove CX is a value center.

Recipe What it does Writes?
intent-gap-skills Find high-volume intents with no matching Skill, and draft one for each ✅ Drafts only
monthly-helpdesk-hygiene Audit tags, stale macros, permissions, and rule gaps on a cadence ❌ Suggests fixes
policy-change-sweep Update every Skill, Macro, and rule that references an old policy ✅ You approve
performance-report A shareable report of your support performance for leadership ❌ Read-only
weekly-voc-digest A repeatable Voice-of-Customer report to feed the rest of the org ❌ Read-only

🛒 For the Ecommerce / Merchandising Lead

Lift conversion and AOV, cut returns, and run pre-sales as a revenue channel.

Recipe What it does Writes?
pdp-gap-finder Find which products confuse shoppers and exactly what to add to each PDP ❌ Read-only
returns-reduction Cluster why customers return, by product, and fix the root cause ❌ Read-only
shopping-assistant-performance Read Shopping Assistant as a revenue channel — recommendations, conversion, revenue ❌ Read-only
seasonal-prep Prep Skills and Macros for a seasonal event (BFCM, holidays, sales) ✅ Drafts only

💌 For the Marketing / Retention Lead

Turn support signal into segments, demand, and copy — repeat purchase, win-back, and messaging.

Recipe What it does Writes?
winback-list-builder Build a win-back segment from customers who hit a problem, ready for your ESP ❌ Read-only
restock-demand-list Build a back-in-stock notify list, ranked by demand, from restock requests ❌ Read-only
voc-to-messaging Turn real customer language into ad angles, FAQ, and copy ❌ Read-only

🧭 For Leadership (cross-functional)

One readout that turns support into company-wide intelligence.

Recipe What it does Writes?
cx-intelligence-digest A weekly executive digest across 5 functions — TLDR, signal tagging, PDP-gap table, owner-tagged actions ❌ Read-only (optional Notion publish)

What can I just ask it?

Most day-to-day tasks don't need a recipe — the MCP handles them from a single prompt. A few to get started:

  • "What are the top reasons customers contacted us this month? Group them by theme."
  • "Audit my AI Agent setup and flag any handover conditions that seem too broad."
  • "Find all open tickets tagged '[tag]' and summarize what customers are asking for."
  • "Build a support performance recap for last month, formatted for a Slack post."

👉 See PROMPTS.md for the full library — 50+ questions organized by goal, from Voice-of-Customer and helpdesk ops to Shopping Assistant & revenue insights.

Tip: if you have other tools connected (Shopify, a data warehouse, etc.), start your message with "Using the Gorgias MCP, …" so Claude knows which integration to use. The recipes already do this for you.


Important

  • You're always in control. Recipes that write to your account create drafts or ask for confirmation first. Nothing publishes or sends without your say-so. Review before you approve.
  • These are templates. Every recipe has a "Customize before you run" section. Swapping in your real values (return windows, demand thresholds, tags) is the whole point — don't run them blind.
  • Analytics are in beta. Reporting recipes are best-effort and may differ slightly from your Statistics dashboard. Treat them as directional.

Contributing

Got a workflow that saved you hours? We'd love to add it. See CONTRIBUTING.md.

Questions & feedback

Open an issue, or reach out to your Gorgias contact.

License

MIT — fork it, adapt it, ship it.

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