Publisher channels
Configure publisher, price type, CPM, floor, required fields and the web, app or CTV environment.
← All products
Video monetization
From publisher channel to playback report.
Manage publisher channels and demand tags in a dedicated VAST workspace. Configure environments, pricing and delivery limits, then follow video events from Started to Completed.
VAST videoWorkflow
01 / Player requestChannelWeb · app · CTV
02 / NexusGrant & limit
- Allowed tags
- Targeting
- Delivery caps
03 / VAST responseTagSource · timeout
Possible outcomes
Valid URIorNo fill / URI error
04 / REVIEWRequests · Tag requests · Errors
Channel ↔ tagcontrolled demand access
Web / App / CTVenvironment settings
Start → completevideo event reporting
Built forVideo publishersCTV operatorsAd networks
Inside the product
Connect partners. Set rules. Track results.
Demand tag management
Keep advertiser, source, tag type, timeout and delivery settings together. Tag configuration offers VAST, Audio and RTB options.
Application-level targeting
Configure countries, operating systems, ad sizes, languages, bundle IDs and application names.
Delivery limits
Set applicable hourly and daily revenue, request and impression limits. Demand tags add maximum QPS and scheduled-delivery controls.
Channel and tag grants
Assign allowed tags to a channel and allowed channels to a tag. Keep publisher integration and host configuration separate from demand.
Video-specific reporting
Inspect VAST URI validity, errors, fill, impressions and revenue. Review Started, First Quartile, Midpoint, Third Quartile and Completed.
A day in the platform
From setup to a decision.
A practical workflow for your Video operation, with the relevant controls at each step.
- 01
Create the channel
Define publisher, pricing, environment and integration fields.
- 02
Configure the tag
Set demand source, timeout, targeting and delivery limits.
- 03
Connect eligible demand
Grant access between channels and tags.
- 04
Follow video events
Review request and URI errors alongside fill, revenue and completion.
Reporting that fits the channel
Compare traffic, quality and commercial results.
Keep delivery, traffic quality and commercial results in context. Available dimensions depend on the selected report.
Explore reporting & data freshness ↗Performance indicators
Ways to break it down
Channel / tag · Country · OS · App bundle · Application · Environment · Device / size
Deployment scope. VAST versions, player and SDK compatibility, device support and audio delivery are confirmed for the agreed integration—not assumed for every environment.
A closer look
Targeting, limits and partner controls.
Configure the resource that owns the decision. Features and integrations are scoped to your enabled modules.
Environment
Select web, app or CTV and configure the required request fields.
Commercial setup
Set publisher price type, CPM and floor, with demand-tag CPM configured independently.
Traffic policy
Configure network-risk and applicable referrer, IP and user-agent matching checks.
Expiry and limits
Control impression expiry, QPS and hourly or daily limits.
Delivery context
Configure tracking pixels and scheduled delivery on demand tags.
Playback evidence
Review URI validity, invalid impressions, fill and completion events.
Inside the operation
Explore VAST video in operation.
Choose a stage to see its controls. This is a workflow explanation; explore the actual platform in a demo.
VAST videoWorkflow
01 / Player requestChannelWeb · app · CTV
02 / NexusGrant & limit
- Allowed tags
- Targeting
- Delivery caps
03 / VAST responseTagSource · timeout
Possible outcomes
Valid URIorNo fill / URI error
04 / REVIEWRequests · Tag requests · Errors
Channel and tag grants
Assign allowed tags to a channel and allowed channels to a tag. Keep publisher integration and host configuration separate from demand.
- Allowed channels
- Allowed tags
- Delivery limits
See it with your team.
Bring your operating requirements. We will walk through the current interface and the relevant configuration, integrations and reporting controls.
Explore targeting and operating controls in Resources ↗What the audience sees
In-stream video advertising
In-stream video advertising plays inside a video player before, during or after the requested content. The viewer experience depends on more than the media file: VAST metadata, wrapper depth, player capability, duration and tracking must work as one delivery chain.
Explore this ad format ↗Illustrative placement, not a live advertisement. Format and integration scope are confirmed for your deployment.
Part of your Nexus
One product. A wider operating platform.
Your white-label platform ↗
Your brand, domains and partner experience, with deployment scope agreed up front.
Connected AI + MCP ↗
Connect supported AI clients through an identity-aware setup and inspect the available tools.
Engineering and support ↗
Server management, integrations and custom development around your platform.
Across the Nexus suite
Open standards. Your own platform.
OpenRTB
2.4 / 2.5 / 2.6 configuration
Connect exchange and demand partners with version selection, auction settings, bid floors and timeouts in the RTB module.
OpenRTB specificationVAST
Video ad serving
Manage video channels and VAST tags. Review starts, quartiles, completions and URI diagnostics in the video module.
VAST specificationFull MCP
A structured interface for AI clients
Connect compatible assistants to discover tools and work within authenticated, domain-scoped operational boundaries.
Explore AI + MCPWhite-label
Your brand. Your domains.
Build your partner-facing experience around your identity, enabled products and agreed deployment requirements.
Explore white-labelProtocols apply to the relevant Nexus modules. Supported versions, player compatibility and partner interoperability are confirmed for your integration. References to IAB Tech Lab standards do not imply certification or endorsement.
Make it concrete
See Video in your workflow.
Bring your use case, partner integrations and expected volume. We will map the relevant controls.