Scribd
Upload
100 views3 pages

Toothpaste Usage Survey Questions

The document contains a 20 question survey about toothpaste purchasing habits. It asks respondents about their demographics, toothpaste brand and buying preferences, spending habits, factors that influence their choices, and preferred methods of promotion. Questions cover gender, age, income, brand, reasons for choice, whether family shares same brand, how and where they buy toothpaste, spending limits, preferences on type, ingredients, packaging, frequency of purchase, and influencers.

Uploaded by

Agdum Bagdum
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
100 views3 pages

Toothpaste Usage Survey Questions

The document contains a 20 question survey about toothpaste purchasing habits. It asks respondents about their demographics, toothpaste brand and buying preferences, spending habits, factors that influence their choices, and preferred methods of promotion. Questions cover gender, age, income, brand, reasons for choice, whether family shares same brand, how and where they buy toothpaste, spending limits, preferences on type, ingredients, packaging, frequency of purchase, and influencers.

Uploaded by

Agdum Bagdum
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 3

Survey Questions

1. Gender:
□ Male □ Female

2. Age:
□ 12 years -18 years
□ 18 - 22
□ 22 - 28
□ 28 - 35
□ 35 - 40
□ Above 40 years

3. Occupation: ………………………………………………………………………

4. Monthly income:
□ Less than Tk. 2,000
□ 2,000 - 5,000
□ 5,000 – 10,000
□ 10,000-40,000
□ More than Tk. 40,000

5. Name the brand of the toothpaste you use?

6. Why do you use your toothpaste brand?

7. Do all your family members use the same toothpaste? If no, then give the name and
reasons.

□ Yes, we all use the same brand.


□ No, others are…
8. How do you buy toothpaste?

□ Buy predefined branded toothpaste only


□ Go to the shop and instantly buy any toothpaste
□ Listen to others and then buy toothpaste
□ Analyze every available toothpastes specification and then buy toothpaste
□ Consider cheap price products only
□ Consider those products which provide free offers
□ Others (please specify)

9. How many toothpastes do you buy at each purchase?

□ Single toothpaste only □ 2-5 toothpastes


□ 6 toothpastes pack □ 12 toothpastes pack (dozen packet)
□ 1 box container

10. How much money do you allow to spend for a toothpaste?

□ 10Tk. – 50Tk. □ 50Tk. – 100Tk.


□ 100Tk. – 500Tk. □ 500Tk. – 1,000Tk.
□ More than 1,000Tk.

11. Generally I prefer to buy the:

□ No variety
□ Paste variety
□ Gel variety
□ Pump variety
□ Size variety (small, medium, family pack etc.)

12. What are preferences toward ingredients present in your toothpaste?


□ Abrasives (for removal of plaque and tartar)
□ Fluoride content (prevents decay)
□ Anti-bacterial agents
□ Colors (red, blue, green etc.)
□ Foaming agents
□ Other (please specify) ……………………………………………..

13. When do you buy the product?

□ Morning □ Afternoon
□ Evening □ Night
□ No specific time
14. From where do you buy toothpaste?

□ Retail (General) store □ Shopping Mall


□ Super shop □ Market
□ Others (please specify):

15. Approximately how often you buy toothpaste?

□ Daily □ Weekly
□ Once in a month □ Twice in month
□ Once in two months □ Once in three months
□ Yearly

16. What amount do you prefer to buy at once?


□ 5 – 10 gram. □ 10 – 50 gram.
□ 50 – 100 gram. □ 100 – 250 gram.
□ 250 – 400 gram.

17. Which promotional media do you prefer?

□ TV □ Radio
□ Newspaper □ Retailer (Shopkeeper)
□ Friend & Neighbor □ Relatives
□ Others (please specify): …………………………………….

18. Does packaging attract you to buy toothpaste?

□ Yes □ No

19. When I see a toothpaste that is not my usual brand packaged with a free tooth brush

□ I will probably buy it


□ I will give it a closer look
□ I don't care... it won't cause me to buy it

20. Who influences you to buy toothpaste?

□ Myself (only) □ My parents


□ My spouse □ My children
□ My neighbor □ My relatives
□ Others (please specify):

You might also like