Showing posts with label LPJ Design Business Judo. Show all posts
Showing posts with label LPJ Design Business Judo. Show all posts
Tuesday, July 26, 2016
Tuesday, July 19, 2016
Tuesday, May 24, 2016
Friday, February 5, 2016
Monday, January 25, 2016
Less than a week until Transparency Agenda January 2016 Special with Gary Ray of Black Diamond
I have noticed only a few of you have signed up for the upcoming Transparency Agenda January 2016 Special with Gary Ray of Black Diamond and there are some who have not signed up to watch it. Let me tell you, if you are a table top game designer and/or publisher and you are NOT going to watch this, then YOU ARE AS A DUMB AS A BRICK and your company is going to fail. Period.
Are you kidding me?!?!?!?? I am getting one of the TOP gaming stores in the USA let alone the world and I am going to go complete BEAST MODE on him asking tough questions and getting to the heart of the retail / publisher issues like:
Why do retailers hate Kickstarter so much?
Or Why do retailers never want to support small publishers in the start, then complain when they can’t get their stuff in the store?
Or even, How much does it suck that Cards Against Humanity doesn’t care about dealing with retailers and shouts them out of making money?
I am sure there are some real tough questions you would like to ask a retailer and get an honest answer, and NOW is the time to ask them. Even though you will be able to see this later on YouTube, not one might ask the question you want to hear. So sign up and make sure you are going to be there. Hope to see you on Saturday!
Friday, July 11, 2014
Tuesday, July 1, 2014
Monday, June 23, 2014
Friday, May 30, 2014
Thursday, May 29, 2014
Sunday, May 18, 2014
Thursday, April 4, 2013
Monday, March 25, 2013
Friday, March 22, 2013
Wednesday, January 4, 2012
LPJ Design Business Judo: DC Comics' Second Feature Idea and how LPJ Design used it
On November 16, 2009 I wrote a blog post called DC Comics'Second Feature Idea. So with this basic idea I used it to do something similar
with it the NeoExodus product line. For
example we have Enemies of NeoExodus: Folding Circle and connect with that
product we have Heroes of NeoExodus: Brelin Swift. This was my first attempt of doing a Second
Chance for LPJ Design. It was an easy
way to make one product into two. Better yet this gave me the opportunity to
sell the same products two different ways: as separated products or and joined bundled product. Each product has its
own separate price but if you purchase the bundle, you get them both for the
same price as the larger product. So fans of NeoExodus can purchase the bundle
and save money. While first timer customers can “test us out” by purchasing the
“Second Chance” product first at the lower cost and if they like it they can
purchase the larger, more expensive add-on.
I am also planning to
do something similar to this when we start releasing new products for
NeoExodus. One big book with a smaller book attached to it. While it is not a revolutionary idea, it is
proven and one that does work. While DC Comics might have stopped using it due
to the rising cost of printing, since I am digital based it really cost me
nothing to do, helps lower the production cost on a product and makes LPJ
Design more streamlined and profitable. And that is what is best for up long
term. Talk to you later…
Tuesday, January 3, 2012
LPJ Design Business Judo: Doing the Clockworker right for NeoExodus
A few weeks ago, we at LPJ Design were also discussing about
adding a steampunk influenced class to the NeoExodus setting since the Arman Protectorate with their golems and warmachines seemed having it only
logical. While in the middle of our
discussion, Headless Hyrda Games came up with the product the Clockworker. This was a class they were looking to use in
their Mor Aldenn setting to add the genre of steampunk to their setting. This was perfect for us. This would give us a chance to see what the
Pathfinder fanbase wanted to so, compare some good ideas based on what they did
and what worked and what didn’t. Initially it got some 4 and 5 star reviews
that got me very interested, but then there were some comments on the Paizoboard that got me little worried about this actual quality of the product. But then the one name in reviews that I always
trust, Thilo Graf, commented on the product giving it a 2 star review.
Now I have been on the receiving end of Thilo Graf 2 starreview many times (hard but honest and fair reviewing) so that was enough to
interest me to purchase the product. Now
while there were issues, I did find enough quality material to see where the designer
was going and what they wanted to do. So
based on the work that was done, the reviews and commentary, I decided that we
would use the Clockworker as our guide to create our "steampunk" influenced class.
While I like steampunk as a genre and
concept, I never really though it made sense in a magic based setting. So instead of focusing the “steampunk”
quality of it, I wanted to focus on the engineering and scientific methodology of
the technology as the magical element. I
was inspired by the Marvel comic series S.H.I.E.L.D. which focuses on the great scientific minds in Earth's history including Galileo Galilei, Leonardo Da
Vinci and Nikola Tesla as the basis for the story, in turn as a basis for this new class. And with the quote from
Authur C. Clark, “Any sufficiently advanced technology is indistinguishable
from magic.” I knew this would be great for the creation our new base class, the
Machinesmith.
Best of all with using the Clockworker’s OGL material as the
basis of the Machinesmith class I could avoid a few of the missteps that were
discovered during it first draft that Headless Hydra Games release. Sometimes it’s better to be second. Talk to you later…
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