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Customer.io Reviews & Product Details - Page 5

Customer.io Product Details

Pricing

Pricing provided by Customer.io.

Essentials

Starting at $100.00
Per Month

Customer.io Media

Customer.io Demo - Customer.io Dashboard
See account performance at a glance from the dashboard.
Customer.io Demo - Visual Workflow Builder
Drag and drop messages, time delays, and branches exactly where you want them. Build your best cross-channel campaigns yet (email + push + in-app + SMS + webhook).
Customer.io Demo - Drag and Drop Editor
Use the Liquid templating language to create hyper-personalized messages.
Customer.io Demo - Campaign Overview
View campaign results in real-time.
Customer.io Demo - Email code editor
Our code editor is industry leading with powerful tools that help you navigate code, iterate, and build emails faster than ever.
Customer.io Demo - Segment builder
Create data-driven or manual segments in the no-code builder for recipient lists, campaign triggers, filters, conversion goals and more.
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Customer.io Reviews (628)

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Reviews

Customer.io Reviews (628)

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4.4
629 reviews

Pros & Cons

Generated from real user reviews
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Verified User in Venture Capital & Private Equity
EV
Small-Business (50 or fewer emp.)
"Effortless Campaign Management with Intuitive UI and Easy SMTP Integration"
What do you like best about Customer.io?

Simple user experience, great onboarding, and extremely easy to use orchestration UI to manage campaigns. I also love how easy it is to layer in custom SMTP. Great customer support as well! Review collected by and hosted on G2.com.

What do you dislike about Customer.io?

I truly haven't ran into any issues with Customer.io. It's a really well designed and intentional product that creates so much value for our team. Review collected by and hosted on G2.com.

Manaswi S.
MS
Interior Designer
Small-Business (50 or fewer emp.)
"Flexible Integrations and Intuitive Workflows"
What do you like best about Customer.io?

We love CIO's flexibility and powerful integrations. Customer.io seamlessly connects with other tools and allows easy embedding of forms directly on our website, making data collection and automation effortless. The workflows are intuitive, helping us personalize communication without heavy technical setup. Customer support is amazing. Review collected by and hosted on G2.com.

What do you dislike about Customer.io?

Some analytics and reporting features could also be more streamlined for quicker insights. Review collected by and hosted on G2.com.

Verified User in Sports
US
Small-Business (50 or fewer emp.)
"Customer.io has completely transformed how I manage communication with our clients"
What do you like best about Customer.io?

Customer.io has completely transformed how I manage communication with our clients. From automated campaigns and transactional emails to one-off broadcasts and personalized messaging, I can now reach thousands of clients quickly and efficiently. The platform’s flexibility, powerful segmentation, and real-time triggers have made it easier than ever to deliver the right message to the right audience at the right time. It's become an essential part of my communication toolkit. Review collected by and hosted on G2.com.

What do you dislike about Customer.io?

The triggers can be hard to come up with without much guidance. The errors aren't as clear. Just says "variable" missing. Review collected by and hosted on G2.com.

Brandi M.
BM
Consultant
Small-Business (50 or fewer emp.)
"User Friendly and Action oriented"
What do you like best about Customer.io?

Super user friendly and action oriented. It's great to set up campaigns, broadcasts, etc and see real time results on how those are driving customer engagement. It's become a great work around for strategic decision making with regards to menu development and pricing for our brands. Review collected by and hosted on G2.com.

What do you dislike about Customer.io?

Not a ton of complaints because once you get the hang of it, it's super easy to integrate into your workflow Review collected by and hosted on G2.com.

Kaitlyn K.
KK
Corporate Marketing Administrator
Mid-Market (51-1000 emp.)
"Intuitive Platform with Seamless Integration—Just Missing Custom Font Support"
What do you like best about Customer.io?

I love how easy to use and intuitive the platform is. The integration was also easy for our engineers to integrate our CRM to Customer.io. I would recommend to anyone in search of an automation platform - I would recommend Customer.io time over time. The number of features, make the process of crafting messaging so simple, and easy to export segments which is a win too! Review collected by and hosted on G2.com.

What do you dislike about Customer.io?

I wish we were able to upload our brand font to the emails. Review collected by and hosted on G2.com.

Eliza C.
EC
Head of Product Education
Small-Business (50 or fewer emp.)
"Incredible tool with great support"
What do you like best about Customer.io?

We’ve used it to build smarter, more personalised onboarding flows that guide our users through the product at just the right moments. The ability to trigger messages based on real user behaviour has helped us greatly.

The platform is intuitive, flexible, and integrates well with our existing tools. We’ve particularly enjoyed how easy it is to segment audiences and test different flows—making continuous improvement part of our workflow.

Every time we’ve reached out with a question or hit a roadblock, the support team has been quick and helpful.

All in all, we’ve absolutely loved implementing Customer.io. It’s made a noticeable difference in how we onboard, educate, and retain users. Review collected by and hosted on G2.com.

What do you dislike about Customer.io?

Nothing to dislike! The only hurdle we have run into is when the team released Design Studio, and we'd just built out our onboarding flow but wanted to use the new Design Studio to create our emails (as it's made them look 10x better with ease). This resulted in us rebuilding the emails, but was worth it. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Small-Business (50 or fewer emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Effortless Mass Emails, But Lacks Edit and Forward Options"
What do you like best about Customer.io?

I like that i can send emails to a broad selection without manual intervention. Review collected by and hosted on G2.com.

What do you dislike about Customer.io?

I don't like that i cannot amend a broadcast already sent, for example if a mistake has been made it cannot be corrected. I also think there should be a way to forward broadcasts sent to certain users so i have a copy in outlook. I also think when using BCC if a semicolon is used to separate multiple emails then the entire broadcast should fail or there should be a warning to say a comma has to be used. Review collected by and hosted on G2.com.

Benoit L.
BL
Mid-Market (51-1000 emp.)
"The most flexible (and complete) messaging platform to convert users"
What do you like best about Customer.io?

Customer.io keeps bringing out cool new features! We've been loving two recent releases: being able to tell human vs. machine open rates, and their AI tools have saved us a bunch of time creating segments. Review collected by and hosted on G2.com.

What do you dislike about Customer.io?

Customer.io could provide valuable insights into our workspace metrics. For example, HubSpot offers recommendations on bounced or inactive contacts management. This presents an opportunity to not only optimize billing but also maintain robust data hygiene on the platform. Review collected by and hosted on G2.com.

Toluwanimi O.
TO
Senior Product Marketing Analyst.
Mid-Market (51-1000 emp.)
"Intuitive Customer Engagement Platform"
What do you like best about Customer.io?

It's a powerful platform. The UX of customer.io is very simple and clean, as compared to a lot of other engagement platforms I have used. The visual content editor is easy to use with great design flexibility, and I appreciate that segments are also easy to create, and I can view my campaign performance in an all-encompassing dashboard. Review collected by and hosted on G2.com.

What do you dislike about Customer.io?

Some tools we use don't have native integrations with customer.io so we've had to rely on workarounds like Zapier or custom API setups. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Small-Business (50 or fewer emp.)
"Effective Automation That Saves Time"
What do you like best about Customer.io?

The platform is very user-friendly and flexible. I can quickly set up automated workflows that reach the right customers at the right time, saving our team hours every week. Review collected by and hosted on G2.com.

What do you dislike about Customer.io?

While Customer.io is very powerful, the learning curve can be a bit steep for beginners. Some of the advanced features take time to figure out, and the interface could be slightly more intuitive in certain areas. That said, once you get the hang of it, it’s incredibly effective. Review collected by and hosted on G2.com.

Pricing Options

Pricing provided by Customer.io.

Essentials

Starting at $100.00
Per Month

Premium

Starting at $1,000.00
Per Month

Enterprise

Contact Us
Per Year
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Customer.io Features
Data Import & Export Tools
Integration APIs
Customization
Workflow Capability
User, Role, and Access Management
Building and Personalizing Emails
Sending Outbound Emails
Manage Email Deliverability
Dynamic Content
A/B Testing
Mobile Optimized
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