Showing posts with label Gillette. Show all posts
Showing posts with label Gillette. Show all posts

Wednesday, November 22, 2017

Cleaning Up

Wednesday Advertising Day. Over the years I have seen many of thee Gillette ads, sometimes in magazine as well. They laways seem to have been done by the same (dull) artist. I would say it could be by Wexler, but he was actually a much more exciting artist than this. So I have no clue.

Wednesday, July 13, 2011

Not So Fine

Wednesday Advertising Day.

These black and white Gilette adverts from 1946, 1950 and 1952 look like they are rebuilt newpaper ads, although I have never come across them in any paper. I used to think they were by Lou Fine, but more research has shown that this was in fact a regular account from Elmer Wexler.





I just couldn't believe I hadn't seen these before, so I went back and found at least some of them. This series ran from 1946 to 1952, probably twice a week. I still have to have a look at 1945. Lou Fine did the weekly Spirit while Will Eisner was in the army, until late 1944. So he wouldn't have started his work as a commercial artist after that. I never took these for Lou Fine's, because they are nowhere as slickly inked as his better samples. But he did have a partner, who supposedly did little more than sell his tuff. But he may have chipped in as an artist as well, which would explain the lesser look of these. Now that I have had a better look at them, they do have some of the telltale faces and poses of Fine's work, so I don't think it is the work of an imitator.

Although... I went back a bit earlier and found samples for 1945 and 1944, with the earliest one in 1941. This seems to indicate Fine was not involved and the similarity is a coincidence. I also found a laer one for 1953, which I added.