Oliviero Toscani, photographer behind Benetton's shock ads, dies aged 82

Italian Photographer Oliviero Toscani, in front of his picture "Kissing Nun" at an exhibition entitled "controversy, justice, ethics and photography" in a Vienna gallery, in 2010. Photo: AFP/ Dieter Nagl

Oliviero Toscani, photographer behind Benetton's shock ads, dies aged 82

By Keith Weir, Reuters
9:23 pm on 13 January 2025

Oliviero Toscani - the man behind the shock advertising campaigns that helped make Italy's Benetton one of the world's biggest clothing brands - died on Monday at the age of 82, his family said in a statement.

Oliviero Toscani (1942 - 2015)

 

Oliviero Toscani 

(1942 - 2025)

 

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